Playmaker Capital enlists Echobox to stem social media growth
Playmaker Capital has partnered with content automation platform Echobox to help maximize the social media reach of its brands and scale its online audience. Under...
SportyStuff TV expands sports coverage with US horse racing
Free-to-air sports channel SportyStuff TV has expanded its offering with the launch of US horse racing.Every Sunday from 9:45pm, Mark Francis will host US...
Betsson secures Brazilian visibility via Athletico Paranaense deal
Betsson has signed a deal with Brazilian soccer club Athletico Paranaense to become a sponsor until the end of 2023.Under the terms of the...
Better Collective links with Chicago Tribune to supply sports betting content
Sports media group Better Collective has formed a partnership with midwestern news service Chicago Tribune to provide sports betting news and tips for its...
Caesars Entertainment seals multi-year deal with Memphis Grizzlies
Caesars Entertainment has agreed to a multi-year partnership with the Memphis Grizzlies, making Caesars Sportsbook an official sports betting partner of the NBA franchise.The...
Sportradar launches Virtual NBA to help operators increase engagement
Sportradar has launched Virtual NBA, a computer-generated betting solution designed to improve engagement, as part of its partnership with the NBA.Virtual NBA will provide...
Bally’s becomes sports betting partner of New York Yankees
Bally’s Corporation has agreed to a marketing partnership with the New York Yankees, which involves Bally Bet becoming an official sports betting partner of...
Codere becomes main sponsor of Club Atlético River Plate
Codere has grown its sponsorship agreement with Club Atlético River Plate, becoming the main sponsor of the Argentine soccer club.The sportsbook was presented as...
Fluminense extends sponsorship agreement with Betano through 2025
Brazilian top-flight soccer club Fluminense has agreed to extend its sponsorship deal with sportsbook Betano until June 2025.Under the terms of the extension, Betano,...
College sports betting and the data rights gold rush
Sports betting in the United States holds the strange distinction of being a form of gambling which, according to some research, is not perceived...
Event News
SBC Summit gives delegates direct access to regulators through new regulatory gaming meet-ups
SBC Summit has launched the Regulatory Gaming Meet-Ups, a new networking initiative that will connect delegates with regulators, market experts, and industry leaders from more than 20 gaming...
Michael Jordan, Carsten Koerl, Jason Robins to open SBC Summit 2026
Lisbon, Portugal — SBC Summit 2026 will host one of the most high-profile keynote sessions ever staged in Europe by bringing together three of...
Applications for SBC Summit’s First Pitch now open
Applications are now open for the 2026 edition of SBC First Pitch, where five early-stage betting and gaming startups will earn the opportunity to...
How state regulators can adapt to fighting illegal gaming in digital age
FT. LAUDERDALE, Fla. – Fighting the massive unregulated and illegal gaming market presents a daunting challenge for state-level regulators.As discussed at this month’s SBC...