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Lou Williams to star in FanDuel TV’s Run It Back Season Two

FanDuel has confirmed the return of its NBA news show Run It Back for a second season, with three-time NBA Sixth Man of the...
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DraftKings partners with NBA to launch apparel collection

Fanatics is not the only sports betting operator in the sports merchandise game.On Wednesday, DraftKings and the NBA announced a new collaboration for the...
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Inspired Entertainment to develop NBA-branded virtual games

Inspired Entertainment has agreed a deal with the NBA to gain the rights to develop and provide virtual sports games utilizing the league’s branding.The...
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Sportradar to provide Caesars with NBA tracking data

Sportradar has reached an agreement to extend its partnership with Caesars Sportsbook and will now provide the operator with official NBA optical tracking data. Expanding...
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New NBA CBA features updated sports betting policy

The NBA announced on Wednesday that it reached an agreement a new collective bargaining agreement (CBA) with the player's union. There were several changes...
Basketball

nVenue and the NBA: Embracing new tech in the sports entertainment ecosystem

When the NBA announced its second iteration of the Launchpad Initiative, there was a notable inclusion from the sports betting space. nVenue, a B2B...
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Simplebet enjoys 350% boost in NBA markets in 2023 season

Simplebet has noted that its second season of providing NBA bets has proven particularly fruitful, as it witnessed 350% year-over-year growth.The B2B micro-betting firm...
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WNBA pledges to RG with AGA Have A Game Plan membership

The Women’s National Basketball Association (WNBA) has become the latest sports league to become a member of the ‘American Gaming Association’s Have A Game...
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Major leagues and broadcasters form group to police sports betting ads

The major leagues have opened their arms to sports betting after initially pushing against it, but a new announcement indicates they are trying to...
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Toronto Raptors & OLG present $91k cheque after ‘Borough Ballers’ campaign

The Ontario Lottery and Gaming Corporation (OLG) has confirmed a total of $91,132 was raised for the 2023 ‘Borough Ballers’ campaign in association with...

Event News

SBC Summit Web3 Crypto

SBC Summit’s Web3 & Crypto Academy to explore payments, blockchain and the future of...

SBC Summit will move beyond the hype surrounding Web3 and crypto to explore their practical applications across payments, transparency, security and player trust through...
SBC Summit Affiliate

Conversion Conf agenda to tackle scale, growth & AI at Affiliate Leaders Summit 2026

From building stronger teams and finding new traffic sources to working out where AI can genuinely make a difference, Affiliate Leaders Summit 2026 will...
SBC Summit keynote

Delegates flock to SBC Summit as Super Stage tickets in demand following Michael Jordan,...

LISBON, Portugal — Following the announcement that Michael Jordan, Carsten Koerl and Jason Robins will headline SBC Summit 2026's opening keynote on September 29,...
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SBC Summit’s Digital Marketing & CRM Academy to tackle AI, brand & platform strategy

SBC Summit's Digital Marketing & CRM Academy will take delegates from agentic CRM campaigns to AI-ready advertising strategy, with sessions led by senior marketers,...