Codere Online seals boxing sponsorship deal with TV Azteca
Codere Online has agreed to an exclusive boxing sponsorship of TV Azteca, which retransmits boxing fights across Mexico, until the end of the year,...
GG.BET becomes betting partner of PGL Major Arlington 2022
Esports betting company GG.BET is continuing its work with esports tournament organizer PGL Esports, becoming the betting partner of the PGL Major Arlington 2022...
Genius Sports enhances NCAA data distribution with Scorebreak
Genius Sports is enhancing its official NCAA data distribution through a new partnership with ScoreBreak, a service for sports teams that syncs live stats...
MGM Resorts and BetMGM ‘thrilled’ to extend partnership with MLB
MGM Resorts International, alongside its Entain joint venture BetMGM, has expanded its wide-ranging partnership with Major League Baseball (MLB) to increase the visibility of...
SBC Webinars: How esports designed for betting can drive superior margins
Esports is one of the fastest growing betting verticals, and according to a recent report from Valuates Reports, the global esports betting market is...
Betfred signs multi-year partnership with Cincinnati Bengals ahead of Ohio launch
Betfred has formed a multi-year partnership with NFL Super Bowl finalists Cincinnati Bengals to become the official sports betting partner of the franchise. It comes...
MGM Resorts pens marketing rights deal with MLB Players Inc
MGM Resorts has ‘strengthened’ its commitment to US baseball as it put pen to paper on a multi-year deal with MLB Players Inc, giving...
Oly Sport partners with Betswap.gg to produce NFT racing game
Esports horse racing firm Oly Sport has linked with Betswap.gg to produce the first horse racing NFT game to the BSGG platform. Under the provisions...
Spotlight Sports Group seals multi-year Superfeed deal with LiveScore Group
Spotlight Sports Group has announced a new multi-year Superfeed agreement with LiveScore Group, launching the complete Superfeed racing content across the US and France. Utilizing...
IMG Arena and MLS agree long-term global partnership
IMG ARENA, a producer and distributor of sports and entertainment media, has been selected as the official data distribution partner of Major League Soccer...
Event News
SBC Summit 2026 ends record week with 40,000 attendees as event commits to Lisbon...
SBC Summit's record-breaking 2026 edition delivered growth not only in overall attendance, but across some of the industry’s most commercially important audience groups.Operator numbers...
SBC Summit Europe builds on Amsterdam move with regulated markets focus
SBC Summit Europe will bring together the businesses, regulators and policymakers shaping the future of regulated gambling across the continent when it takes place...
SBC signs long-term agreement to keep SBC Summit in Lisbon until 2030
SBC has signed a new long-term agreement confirming Lisbon as the host city of SBC Summit through 2030, formalizing the company’s commitment to the...
SBC Summit Live Blog: Snoop Dogg reveal highlights final day
LISBON, Portugal — We’re back to wrap up SBC Summit on the third and final day of the biggest show in in the industry....