PointsBet partners with Playmaker and Ottawa Redblacks
PointsBet has partnered with sports media and talent management brand Playmaker for a March Madness campaign featuring former NBA star Carlos Boozer.
The sportsbook’s Canadian...
Enteractive: March Madness customer retention will be key to growth
Enteractive, a company specializing in player reactivation and retention for the igaming industry, believes the retention of new sports bettors that wager during the...
Genius Sports supplying immersive viewing experience for NCAA Women’s basketball
Genius Sports has announced a partnership with ESPN to deliver an immersive viewing experience for the NCAA Division I Women’s Basketball Championship via live...
PlayUSA: NCAA March Madness wagering could triple Super Bowl LVI wagering
Wagering on this year’s NCAA March Madness could triple the nearly $1bn in wagers taken in on last month’s NFL Super Bowl LVI, according...
PointsBet debuts three new products for NCAA March Madness
PointsBet has debuted three new products for college basketball betting as part of its "OddsFactory" proprietary technology integration ahead of the NCAA March Madness...
AGA: $3.1bn expected to be wagered on 2022 NCAA March Madness
A new survey from the American Gaming Association (AGA) has discovered that 45 million American adults plan to wager $3.1bn on this year’s NCAA...
SharpLink Gaming develops free-to-play game for NCAA March Madness
SharpLink Gaming has developed a new free-to-play game, the Starting Lineup Challenge, for this year’s NCAA March Madness tournament as part of its 12-year...
Sportradar becomes official partner of Bowl Season
Sportradar has announced a partnership with Bowl Season that will make the sports technology company an official partner of the organization, starting with the...
SportsHandle: That was the week that was in US sports betting
SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.
Resorts World Launches New York's Eighth Sports Betting App
At the...
Stats Perform launches PressBox Live for NFL and NCAA Football
Sports data and technology specialist Stats Perform has added American football to its PressBox Live platform for the upcoming 2022-2023 National Football League (NFL)...