PointsBet has partnered with sports media and talent management brand Playmaker and has agreed to a sponsorship deal with the Ottawa Redblacks of the CFL.

PointsBet partners with Playmaker and Ottawa Redblacks

PointsBet has partnered with sports media and talent management brand Playmaker for a March Madness campaign featuring former NBA star Carlos Boozer. The sportsbook’s Canadian...
Enteractive believes the retention of new sports bettors that wager during NCAA March Madness will be key to the growth of any sportsbook.

Enteractive: March Madness customer retention will be key to growth

Enteractive, a company specializing in player reactivation and retention for the igaming industry, believes the retention of new sports bettors that wager during the...
Genius Sports has announced a partnership with ESPN to deliver an immersive viewing experience for the NCAA Division I Women’s Basketball Championship.

Genius Sports supplying immersive viewing experience for NCAA Women’s basketball

Genius Sports has announced a partnership with ESPN to deliver an immersive viewing experience for the NCAA Division I Women’s Basketball Championship via live...
This year’s NCAA March Madness wagering could triple the nearly $1bn in wagers taken in on last month’s NFL Super Bowl LVI, according to PlayUSA.

PlayUSA: NCAA March Madness wagering could triple Super Bowl LVI wagering

Wagering on this year’s NCAA March Madness could triple the nearly $1bn in wagers taken in on last month’s NFL Super Bowl LVI, according...
PointsBet has debuted new products for college basketball betting as part of its "OddsFactory" proprietary technology integration ahead of NCAA March Madness.

PointsBet debuts three new products for NCAA March Madness

PointsBet has debuted three new products for college basketball betting as part of its "OddsFactory" proprietary technology integration ahead of the NCAA March Madness...
A new survey from the American Gaming Association has discovered that 45 million Americans plan to wager $3.1bn on this year’s NCAA March Madness.

AGA: $3.1bn expected to be wagered on 2022 NCAA March Madness

A new survey from the American Gaming Association (AGA) has discovered that 45 million American adults plan to wager $3.1bn on this year’s NCAA...
SharpLink Gaming has developed a new free-to-play game, the Starting Lineup Challenge, for this year’s NCAA March Madness tournament.

SharpLink Gaming develops free-to-play game for NCAA March Madness

SharpLink Gaming has developed a new free-to-play game, the Starting Lineup Challenge, for this year’s NCAA March Madness tournament as part of its 12-year...
Sportradar has announced a partnership with Bowl Season that will make the sports tech firm an official partner of the organization.

Sportradar becomes official partner of Bowl Season

Sportradar has announced a partnership with Bowl Season that will make the sports technology company an official partner of the organization, starting with the...
SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.

SportsHandle: That was the week that was in US sports betting

SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting. Resorts World Launches New York's Eighth Sports Betting App At the...
Stats Perform has added American football to its PressBox Live platform for the upcoming 2022-2023 NFL and NCAA Football seasons.

Stats Perform launches PressBox Live for NFL and NCAA Football

Sports data and technology specialist Stats Perform has added American football to its PressBox Live platform for the upcoming 2022-2023 National Football League (NFL)...

Event News

Sports Betting Brands SBC Summit 2022

SBC Summit NA Panel: Who wins the sports betting branding wars?

A recent SBC Summit North America panel talked about what to expect as US sports betting brands curb spending and look to innovation.
SBC Summit Latinoamérica 2022

From Miami Skylines to the Miami Marlins Stadium: SBC Summit Latinoamérica attendees are in...

SBC lives up to its reputation as the perfect host by inviting SBC Summit Latinoamérica attendees to enjoy a series of all-inclusive, unforgettable networking...
Jeff Yabuki, Chairman of the Board at Sportradar, has urged industry leaders to make it okay to speak about mental health and wellness.

Sportradar’s Jeff Yabuki: Talking about mental health can unlock unimaginable potential

With the world still adapting to the new normal and life after the COVID pandemic, Jeff Yabuki, Chairman of the Board at Sportradar, has...
Casino operators, platform providers, game studios and player acquisition specialists will gather in the 'Casino and iGaming Zone' at SBC Summit Barcelona.

Discover the hottest innovations in the ‘Casino and iGaming Zone’ at SBC Summit Barcelona

Hundreds of representatives from casino operators, platform providers, game studios and player acquisition specialists operating on a global scale will gather in the 'Casino...