Sue Schneider: A View from the State House
SBC's VP Growth & Strategy, Americas Sue Schneider was asked to give her expert testimony last week as the state of Missouri weighs up...
Iowa sports fans now able to access DraftKings DFS for the first time
Sports fans in Iowa can now access DraftKings daily fantasy sports (DFS) products for the first time the firm has confirmed this week. Iowans...
Steelers sign up FanDuel as Official Daily Fantasy Partner for 2019/20
DFS operator FanDuel has confirmed the signing this week of an exclusive new partnership with the Pittsburgh Steelers, in which it will become the...
NJ online sports betting continues to grow as football makes its return
New Jersey’s online casino and sports betting sites continue to show growth, with total online gross revenues in September increasing by $10m when compared...
DraftKings in the ‘pink’ with Larry Fitzgerald First Down charity fund
With the help of All-Pro wide receiver Larry Fitzgerald, DFS and sports betting operator DraftKings has been hosting NFL “Pink ‘Em” daily fantasy contests...
Indiana Colts appoint FanDuel as Official Fantasy Sports Partner
FanDuel has been unveiled this week as the Official Fantasy Sports Partner of the Indianapolis Colts as part of an exclusive agreement scheduled to...
Keith O’Loughlin: Football will be a key driver of US sports betting growth
Keith O'Loughlin, SVP of Sportsbook and Platforms at SG Digital, talks to SBC Americas about the ways that responsible sports betting is altering perceptions...
Morten Andersen on his Better Collective US mission
Morten Andersen, the all-time leader for number of games played in the National Football League (NFL), will be joining the Better Collective team in...
DraftKings/Pepsi partnership puts football fan engagement front of house
DraftKings and Pepsi have partnered to debut the Pepsi Live Prediction Challenge, a new initiative that aims to generate greater engagement and enable fans to...
888 and New York Jets extend sponsorship deal for 2019-2020 season
Following a successful inaugural partnership last year, online gaming firm 888 has confirmed details regarding its extended its sponsorship deal with the NFL’s New...




















