FanDuel and MotorCity Casino agree gaming partnerships with Detroit’s Tigers and Red Wings

FanDuel Group and MotorCity Casino have agreed terms that will provide the sportsbook operator with official gaming partner status with the Detroit Tigers and...

Betway agrees six high-profile partnerships across NBA and NHL 

Betting and gaming brand Betway has formalized partnerships with six big name NBA and NHL teams in the US. The five NBA franchise tie-ups...

1/ST TECHNOLOGY extends brand partnership with Eddie Olczyk

1/ST TECHNOLOGY has agreed a three-year extension deal between Eddie Olczyk - the former NHL star-turned-broadcaster - and 1/ST BET, the official app of...

Sportradar enters into definitive agreement to acquire Synergy Sports

Sports data intelligence and sport entertainment solutions provider Sportradar has entered into a definitive agreement to acquire Synergy Sports, a pioneer in automated sports...

Sports IQ partners with IGT to provide odds and automated trading

US-focused odds maker and tech firm Sports IQ has secured a new multi-year partnership with International Game Technology PLC (IGT), under the terms of...

Bally’s appointed as Authorized Sports Betting Operator of the NBA

Land-based gaming and interactive entertainment firm Bally's Corporation has entered into a multi-year strategic partnership under the terms of which it becomes an Authorized...

Vegas Golden Knights forms multi-year partnership with UpickTrade

NHL club Vegas Golden Knights has formalized a multi-year partnership with Guadalajara-based sports recommendation service UpickTrade.Under the terms of the deal, which was announced...

Bally’s Corporation forms multi-year strategic partnership with NHL

Bally's Corporation, a leading US provider of land-based gaming and interactive entertainment, has formed a multi-year strategic partnership with the National Hockey League (NHL),...

PlayUp USA and Chalkline in free-to-play alliance with New Jersey Devils

Free-to-play and real money sports betting firm Chalkline has joined forces with betting entertainment and technology company PlayUp USA, providing free-to-play sports betting games...

NHL takes equity stake in PointsBet as part of a multi-year partnership

The National Hockey League (NHL) has agreed a new partnership with PointsBet Holdings that sees it secure an equity stake in the Australian sportsbook...

Event News

SBC Summit Marketing track

Standing out in a crowded market: SBC Summit adds Marketing & CX Track to...

SBC Summit will explore how betting and gaming brands can cut through the noise with more distinctive, data-driven and effective marketing campaigns through its...
SBC Summit BettingStartups collaboration

SBC Summit strengthens startup focus with BettingStartups collaboration

SBC Summit has partnered with BettingStartups to strengthen its support for early-stage betting and gaming companies, with the collaboration spanning both the Startup Hub...
SBC Player Experience Academy

SBC Summit’s Player Experience Academy explores engagement and its limits

SBC Summit will put player experience under the microscope this September in Lisbon, as its Academy brings together the operators, product leaders, and regulators...
SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...