Sports - archive

The sports view on sports betting

Betsson: Adding our name to Liga 1 in Peru will open further doors for...

The most important football league in Peru will begin the new season on March 12 under a new name, Liga 1 Betsson 2021, after...

DraftKings agrees fantasy sports collaboration with DG Yuengling & Son

DG Yuengling & Son Inc, America's Oldest Brewery, has partnered with DraftKings this week, marking its first-ever fantasy sports collaboration and merging the love...

William Hill weighs up the contenders ahead of March Madness

As March Madness nears, William Hill has been taking a look at some of the conference tournaments that are tipping off soon, starting with...

Action 247 rolls out the party bus for March Madness and SEC tournament

Action 247, Tennessee's only locally owned and operated online gambling sportsbook, has announced the roll out of its Honky Tonk Party Express "party bus"...

Genius Sports in official sports betting data deal with Major League Rugby

Major League Rugby (MLR) has formalized an exclusive official sports betting data and betting streaming partnership with Genius Sports Group (GSG) to connect its...

Mobile registration and Super Bowl bets deliver February boost for Iowa sportsbooks

Iowa sportsbooks took in nearly $144m in bets in February and took in more bets per day than in the state’s history, even as...

Allied Esports Entertainment subject to bid from Bally’s Corporation

Global esports entertainment firm Allied Esports Entertainment Inc has received an unsolicited proposal from Bally’s Corporation to acquire all of the outstanding equity interests...

Bally’s appointed as Authorized Sports Betting Operator of the NBA

Land-based gaming and interactive entertainment firm Bally's Corporation has entered into a multi-year strategic partnership under the terms of which it becomes an Authorized...

UFC appoints Stake.com as Official Betting Partner in LatAm and Asia

UFC, the world’s premier mixed martial arts organization, has formalized a new LatAm and Asia partnership with cryptocurrency casino and sportsbook Stake.com.Under the...

How Sportradar is helping to drive fan engagement for Formula One

In-race betting markets for Formula One (F1) may have historically been quite basic, but Sportradar is flipping the script by using an extensive range...

Event News

SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC Global Prediction Markets Forum

SBC unveils new Global Prediction Markets Forum in Lisbon 

SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit

SBC Summit’s new masterclasses bring hands-on training to delegates

SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...
Affiliate Leaders Awards Shortlist

Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed

SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...