Sports - archive

The sports view on sports betting

SBC brings US sports betting industry together at G2E

Sports Betting Community (SBC) will be at the forefront in Las Vegas as the sports betting industry descends on the Sands Expo Center to...

New law is creating confusion for athletes: NCAA on California Bill

The National Collegiate Athletics Association (NCAA) has responded to the news this week that California Governor Gavin Newsom has signed a bill enabling college athletes...

William Hill US claims first ever arena sportsbook in Monumental deal

Sportsbook operator William Hill US and Monumental Sports & Entertainment, owner of the Washington Wizards, Washington Capitals, and Washington Mystics, have announced a first-of-its-kind...

William Hill drafted as latest official NBA partner

The National Basketball Association (NBA) and bookmaker William Hill appear to let bygones be bygones by signing a new partnership that will make William Hill a 'Proud...

LNB appoints Genius Sports to handle integrity and live data strategy

Genius Sports, a provider of digital sports content, technology and integrity services, has been selected by the Brazil National Basketball League (LNB) to launch a...

DraftKings/Pepsi partnership puts football fan engagement front of house

DraftKings and Pepsi have partnered to debut the Pepsi Live Prediction Challenge, a new initiative that aims to generate greater engagement and enable fans to...

bet365 boosts US offering with Colossus cash-out agreement

Leading UK based operator, bet365 has elevated its US offering unveiling a long term partnership with Colossus Bets to utilise its extensive cash-out patent portfolio.The linkup...

Newsom signs historic bill allowing college athletes financial image rights

California Governor Gavin Newsom has signed what could prove to be a piece of ground-breaking legislation in the shape of the Fair Pay to...

That was the week that was in US sports betting

SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.Sports Betting May Come Up During Illinois Legislature’s Veto SessionThe...

Renasant becomes Nashville SC’s first ever jersey sponsor

Nashville Soccer Club has signed a deal with Renasant Bank which will see the organization become the club’s official banking partner and first ever...

Event News

SBC Global Prediction Markets Forum

SBC’s Global Prediction Markets Forum to confront sector’s toughest questions

Prediction markets have gone from a niche curiosity to one of the most contested questions in global gambling. Are they a financial product, a...
SBC Hall of Fame Class of 2026

DraftKings CEO Jason Robins named among SBC Hall of Fame’s Class of 2026

SBC has announced the five individuals whose achievements and influence have earned them a place in the SBC Hall of Fame class of 2026.The ceremony...
SBC Summit Compliance Tech

Staying ahead of the threat: SBC Summit unveils Compliance Tech Track for 2026

SBC Summit will examine the technologies helping operators detect threats, combat fraud, and strengthen compliance through its dedicated Compliance Tech conference track.Taking place on Thursday, Oct....
SBC Summit First Pitch

SBC Summit reveals 5 First Pitch finalists to showcase next-gen gaming tech

SBC has revealed the five startups that will compete in the 2026 edition of First Pitch, in partnership with BettingStartups, with this year’s shortlist...