Fanatics CEO Michael Rubin Divests From 76ers, NJ Devils

Fanatics CEO Michael Rubin is selling his ownership stake in the Philadelphia 76ers and New Jersey Devils as the company prepares to launch a sportsbook vertical.
PointsBet Canada has sealed a multi-year sports betting agreement with Maple Leaf Sports & Entertainment (MLSE).

PointsBet Canada becomes sports betting partner of Maple Leaf Sports & Entertainment

PointsBet Canada has sealed a multi-year sports betting agreement with Maple Leaf Sports & Entertainment (MLSE).The deal sees the Canadian sportsbook become an official...
The National Hockey League has agreed to new deals with FanDuel and BetMGM, making them the first-ever North American sports betting partners of the NHL.

FanDuel and BetMGM expand NHL partnership into Canada

The National Hockey League (NHL) has agreed to new multi-year partnership deals with FanDuel and BetMGM, expanding their existing deals with the two operators,...
OLG, NHL

OLG signs deal as NHL’s first Canadian sportsbook partner

The National Hockey League (NHL) has joined forces with Ontario Lottery and Gaming Corporation (OLG) to announce its first official sportsbook partnership in Canada.OLG...
BetMGM has signed the NHL's reigning MVP and Edmonton Oilers captain, Connor McDavid, as its newest brand ambassador.

BetMGM signs NHL MVP Connor McDavid as a brand ambassador

BetMGM has signed National Hockey League’s (NHL) reigning MVP, Connor McDavid, as its newest brand ambassador, where he will be featured in the sports...
FanDuel Group has agreed to a multi-year partnership with the Buffalo Sabres, becoming the official sports betting partner of the NHL franchise.

FanDuel Group seals multi-year partnership with Buffalo Sabres

FanDuel Group has agreed to a multi-year partnership with the Buffalo Sabres, becoming the official sports betting partner of the NHL franchise.As part of...
Bet99 has signed the National Hockey League’s Toronto Maple Leafs star Auston Matthews on an endorsement deal

Bet99 signs up NHL star Auston Matthews

Bet99 has signed the National Hockey League’s Toronto Maple Leafs star Auston Matthews on an endorsement deal. As reported by SportsHandle, the Canadian sportsbook has...
MGM Resorts International and BetMGM have announced a multi-year extension of their partnership with the National Hockey League (NHL).

MGM Resorts and BetMGM extend partnership with NHL

MGM Resorts International and BetMGM have announced a multi-year extension of their partnership with the National Hockey League (NHL).The partnership is extended as MGM...
Thomas Barrat FanDuel Group is planning to open a sportsbook lounge inside the United Center, pending necessary approvals being obtained.

FanDuel to open sportsbook inside Chicago’s United Center

FanDuel Group is planning to open a sportsbook lounge inside the United Center, Chicago’s most iconic arena, pending necessary approvals being obtained, including from...
PointsBet has announced a multi-year deal to become the NHL Alumni Association’s exclusive sports betting partner in Canada and its official partner in the US.

PointsBet Canada seals partner deal with NHL Alumni Association

PointsBet Canada has announced a multi-year deal to become the NHL Alumni Association’s (NHLAA) exclusive sports betting partner in Canada and its official partner...

Event News

Affiliate Leaders Awards Shortlist

Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed

SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...
Loserball CEO Jonathan Gruber, who spoke with SBC Americas.

Q&A: Loserball’s Jonathan Gruber on entering a competitive gaming market

SBC Summit Americas 2026 in Ft. Lauderdale, Fla., provided key stakeholders from around the world an opportunity to discuss the landscape of online gaming.Loserball...

SBC Summit explores invisible KYC and AI-powered design in iGaming

SBC Summit 2026 will examine how operators can craft smoother, smarter and more engaging experiences for online casino players through its dedicated iGaming Product...

TAP Air Portugal named official airline partner of SBC Summit & Affiliate Leaders Summit

Attendees travelling to SBC Summit and the Affiliate Leaders Summit will be able to access exclusive discounted flights to Lisbon thanks to a new...