BetMGM has agreed to a multi-year partnership extension with the NFL, becoming one of the league’s official sportsbook partners in Canada.

BetMGM becomes official sportsbook partner of NFL in Canada

BetMGM has agreed to a multi-year partnership extension with the NFL, becoming one of the league’s official sportsbook partners in Canada.Under the deal’s terms,...
Betfred has formed a multi-year partnership with NFL Super Bowl finalists Cincinnati Bengals to become the official sports betting partner of the franchise

Betfred signs multi-year partnership with Cincinnati Bengals ahead of Ohio launch

Betfred has formed a multi-year partnership with NFL Super Bowl finalists Cincinnati Bengals to become the official sports betting partner of the franchise. It comes...
The NFL has hired its first executive dedicated to executing its sports betting strategy, appointing David Highhill as VP and GM of Sports Betting.

NFL appoints David Highhill to lead sports betting unit

The National Football League (NFL) has hired its first executive dedicated to executing its sports betting strategy, appointing David Highhill as Vice President and...
FanDuel Group has expanded its existing partnership with the NFL across North America, becoming the NFL’s official sportsbook partner in Canada.

FanDuel expands NFL sportsbook partnership into Canada

FanDuel Group has expanded its existing partnership with the National Football League (NFL) across North America, becoming the NFL’s official sportsbook partner in Canada.Under...
Quarter4 has partnered with DraftFuel to provide its users with predictive data, statistics, and content for the 2022 NFL season.

Quarter4 to power DraftFuel’s NFL data and content

Quarter4, an AI-powered predictive sports data and analytics provider, has partnered with bankroll management platform DraftFuel to provide its users with predictive data, statistics,...
Bally’s Interactive has agreed to a long-term partnership with the Cleveland Browns, becoming an official sports betting partner of the NFL franchise.

Bally’s Interactive becomes sports betting partner of Cleveland Browns

Bally’s Interactive, a division of Bally’s Corporation, has agreed to a long-term partnership with the Cleveland Browns, becoming an official sports betting partner of...
Caesars Entertainment says it is ready to provide an ‘unforgettable’ experience as it prepares itself to host the 2022 NFL Draft in Las Vegas on April 28-30.

Caesars ready to provide ‘unforgettable’ 2022 NFL Draft experience

Caesars Entertainment says it is ready to provide an ‘unforgettable’ experience as it prepares itself to host the 2022 NFL Draft in Las Vegas...
Sportsbooks in Virginia took an overall handle of $401.9m in February, a 51.2% increase year-on-year, boosted by Super Bowl bets.

Virginia sportsbooks aided by Super Bowl bets in February

Sportsbooks in Virginia took an overall handle of $401.9m in February, a 51.2% increase year-on-year, boosted by Super Bowl bets.Data from the Virginia Lottery...
Tom Brady’s announcement that he is returning to the NFL for the 2022 season has caused a massive change in the Buccaneers’ odds to win the next Super Bowl.

Tom Brady’s NFL return causes huge shift in Super Bowl odds

Tom Brady’s announcement that he is returning to the NFL for the 2022 season has caused a massive change in the Tampa Bay Buccaneers’...
SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.

SportsHandle: That was the week that was in US sports betting

SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.Calvin Ridley Betting Suspension Brings Out All The Twitter TakesCommissioners...

Event News

SBC Awards Americas 2026

SBC Awards Americas 2026: BetMGM, FanDuel, Hard Rock, Sportradar win big

BetMGM, Kaizen Gaming, and Sportradar were the standout performers at the SBC Awards Americas 2026, each securing two awards at Wednesday night's ceremony at...
SBC Americas Editor Adam Candee speaking at SBC Summit Americas

SBC Summit Americas 2026 live coverage: What happened on Day 1?

The 2026 edition of SBC Summit Americas is underway!Below, we'll bring you the biggest stories live from the floor at Broward County Convention Center...
SBC Summit Americas banner image

SBC Summit Americas returns June 9-11 with new ways to network

SBC Summit Americas returns next week with the launch of SBC Connections, an all-new SBC networking program designed to transform how attendees meet, connect,...
SBC Summit Americas Player Protection Symposium banner image

SBC Summit Americas to explore smarter player protection strategies

As operators across the Americas face growing pressure to identify gambling-related harm earlier and build safer player journeys, SBC Summit Americas will place player...