Sports - archive

The sports view on sports betting

Betmotion scores Club Athletico Paranaense sponsorship

Online gambling and entertainment company Betmotion has landed a new sponsorship agreement with Brazilian football team Club Athletico Paranaense Marking the 15th Serie A side...

WynnBET agrees new partnership with Cincinnati Reds

WynnBET will work alongside the Cincinnati Reds to introduce its mobile sportsbook to fans across Indiana after the two signed a new agreement. Through the...

Jonathan Smith: Making sense of the data to price up basketball games

Jonathan Smith, Founder of Sportsbook Training Service, has two simple methods which can help sportsbooks to arrive at the most accurate odds for basketball...

Hard Rock partners with Lionel Messi in global brand ambassador deal

Lionel Messi has become the first athlete to partner with Hard Rock International (HRI) after signing a five-year worldwide brand ambassador contract with the...

Illinois becomes No.2 in US sports betting despite April revenue fall

Illinois became the second biggest US sports betting state in April, despite suffering the steepest month-on-month decline in sports wagering volume in the young...

New Hampshire to allow pari-mutuel wagering on historical horse racing

New Hampshire Governor Chris Sununu has signed House Bill 626 into law this week, thereby authorizing pari-mutuel wagering on historical horse racing (HHR) in...

Bally’s and KO Entertainment combat sports deal aims to transform fan engagement

Sports betting and igaming firm Bally's Corporation has announced a strategic partnership with Oscar de la Hoya's KO Entertainment, a subsidiary of elite boxing...

Integrity remains high on the agenda as pro sports leagues acclimatize to legalized US...

The turnaround in attitudes from the professional sports leagues towards legalized sports betting in the US was one of the main topics for discussion...

BetMGM designated as an authorized gaming operator of the Professional Fighters League

The Professional Fighters League (PFL) has designated BetMGM as a US Authorized Gaming Operator of the PFL, enabling fans across the country to wager...

Canada Premier League signs up ComeOn! as official sports betting and online casino partner

The Canadian Premier League has firmed up a new multi-year deal with ComeOn!, naming the online gaming site as its Official Sports Betting and...

Event News

Women's basketball game

Former WNBA prez to talk women and sports at SBC Summit in NJ

The 2024 edition of SBC Summit North America is a week away. Among some of the more noteworthy speakers on the agenda is Donna...

Countdown to SBC Summit North America, welcoming 5K delegates next week

The upcoming SBC Summit North America, set to be held at the Meadowlands Exposition Center in New Jersey from May 7-9, will welcome a...
Dolby SBC webinar

Webinar recap: Real-time livestreaming enhances gaming experience when done right

Register to watch the full webinar by clicking here. For gaming providers, connection with the audience is key. Without a stellar live and interactive user experience,...
Global Gaming Women breakfast

Global Gaming Women’s Breakfast: A tradition of empowerment at SBC Summit NA

At SBC events, the Global Gaming Women Breakfast Meetup has become a cherished tradition. With more women from diverse industry backgrounds participating in conferences,...