ABC, ESPN and FOX XFL broadcasts to feature betting overlays
American Football’s resurrected XFL will feature TV betting overlays on broadcasts ahead of Saturday’s season openers according to a report by Front Office Sports....
XFL teams up with DraftKings with DFS and gaming partnership
DraftKings and the XFL have confirmed details of a new partnership that makes the former an Official Daily Fantasy Sports Partner and an Authorized...
Kambi report finds NFL half-time betting is double that of UK soccer
The percentage of betting turnover at half time for NFL games was almost double that of the Premier League (UK soccer) and NBA, according...
Sportradar and MLB expand partnership with virtual in-play solution
Sports data and content solutions provider Sportradar has expanded its existing partnership with Major League Baseball (MLB), with the launch of a brand new...
SportsHandle: that was the week that was in US sports betting
SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.Penn National Finds Brash New Partner in Barstool Sports
Penn National...
Stats Perform scores exclusive global data deal with MLS
In a move designed to strengthen its data and analytical power, Major League Soccer (MLS) has secured an exclusive global partnership with Stats Perform....
BetAmerica launches $1m Big Game Challenge for Super Bowl
Churchill Downs-owned sportsbook BetAmerica' has launched a promotion for this weekend’s Super Bowl. The Big Game Challenge is described as the ultimate test for...
PlayUSA predicts $400m in Super Bowl bets with more states now legal
In a week that has seen several big predictions around the levels of betting on this year’s Super Bowl final, analyst PlayUSA has added...
Download: theScore CEO Levy features in first SBC Magazine for 2020
While the use of official data continues to be a recurring theme in the rapidly growing US sports betting space, the major sports leagues...
DraftKings study shows significant shift towards legal football betting
In advance of the biggest game on the NFL calendar - Sunday’s Super Bowl final - DFS and sports betting firm DraftKings has revealed...
Event News
SBC Summit 2026 rolls out structured networking, powered by SBC Connect
SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC unveils new Global Prediction Markets Forum in Lisbon
SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit’s new masterclasses bring hands-on training to delegates
SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...
Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed
SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...