Sports - archive

The sports view on sports betting

Erika Nardini: Barstool will break betting’s algorithmic nature

Bringing the inaugural SBC Digital North America Summit to a close this week Erika Nardini, CEO of Barstool Sports, held a one-on-one interview with...

Pennsylvania sportsbooks eyeing a return to form after June uplift

Reporting on the latest sports betting receipts for Pennsylvania, analyst website PlayPennsylvania said that sportsbooks has again capitalized on non-traditional sports to draw surprising...

Betcris secures official wagering partnership with MLB for Latin America

Sportsbook operator Betcris has formed a new multi-year international partnership with Major League Baseball in Latin America, taking on the role of Official Wagering...

DraftKings partners with Premier Lacrosse League in exclusive deal

The Premier Lacrosse League (PLL) has exclusively designated DraftKings as its Official Sports Betting Partner. Under the terms of the deal, the sportsbook operator...

Lovell Walker: esports and traditional sports bettors are separate entities

If esports, as some suggest, has helped fill some of the void left by the pandemic-led shutdown in major sports betting activity, what does...

Intralot launches sponsorship deal with Atlético Mineiro

Lottery operator Intralot has launched a new website designed for Atlético Mineiro fans to bet on the Keno Minas game. The team will obtain...

Art Manteris: young and unpaid athletes at highest integrity risk

The topic of integrity in sports and sports wagering was put through its paces during the second day of debate and discussion at this...
A basketballer dunks over the top of another player

Zach Leonsis: bringing new physical experiences to Capital One Arena

Kicking off proceedings on day two of this week’s SBC Digital Summit North America was Zach Leonsis, SVP Strategic Initiatives at Monumental Sports Entertainment....

Kaufman-Ross: NBA return to play will be a unique scenario

As major US sports look to resume action this month, the attention of the sports betting sector is focused sharply on how the business...

Uruguay aims to boost horse racing activity with new structure

Uruguayan authorities have announced that they are promoting a new structure for the horse racing sector, including more races and the inclusion of public...

Event News

SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC Global Prediction Markets Forum

SBC unveils new Global Prediction Markets Forum in Lisbon 

SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit

SBC Summit’s new masterclasses bring hands-on training to delegates

SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...
Affiliate Leaders Awards Shortlist

Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed

SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...