Dallas Cowboys and New York Giants

Tipico offering bettors a chance to bet against their football rivals

Tipico Sportsbook is betting that sports betting customers want to bet against their rivals, so that concept is at the core of its fall...
Michael Meredith and Damon Thayer

Kentucky retail sportsbooks accept first wagers from state pols

SBC Americas was on site in Lexington for the ceremonial first bet at the Caesars Sportsbook facility at The Red Mile. The lawmakers who...
Detroit's Ford Field

SportsHandle: the week that was in US sports betting

It’s Friday on SBC Americas so once more our colleagues over at SportsHandle and friends deliver another round-up of the week’s big developments in...
bet365 creates new campaign for NFL season

bet365 & Aaron Paul kickstart NFL season with ‘Never Ordinary’ TV campaign

After a nine-month hiatus, the new NFL season is officially underway, paving the way for operators like bet365 to celebrate with a brand new...
Hand stopping domino of wood blocks

Odds on Compliance: RG needs to be proactive not reactive

With Responsible Gambling Education Month in full swing, Odds on Compliance's Director of Regulatory Affairs John Wellendorf discusses the regulatory requirements operators need to...
Jeans with secondhand tag

Betr taps WagerWire to supply secondary wagering market tech

The focus remains on Betr Picks this season but Betr continues to bolster plans for an upgraded sportsbook product in 2023. The operator announced...
Movie prop table

BetRivers putting SGPs front and center with Prop Central

With parlays and player props continuing to be among the most popular wager types among US bettors, BetRivers is creating a new hub within...
Baby hawk

Several Iowa athletes plead guilty to underage gambling

Several Iowa and Iowa State athletes were facing serious charges related to their sports wagering, but they have pleaded guilty to lesser charges.ISU quarterback...
ATL sign in Atlanta, Georgia

XLMedia partners with Atlanta Journal-Constitution despite no Georgia betting

XLMedia continues to sign partnerships in advance of the launch of North Carolina sports betting. Two weeks after announcing a strategic partnership with North...
sbc webinars and metric gaming are giving you look under the hood of their new platform

SBC Webinars: Under the hood of Metric Gaming’s new platform

On the 7th September at 16:00 BST, ahead of their appearance at the upcoming SBC Summit Barcelona, SBC Webinars hosts sports betting software provider...

Event News

SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC Global Prediction Markets Forum

SBC unveils new Global Prediction Markets Forum in Lisbon 

SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit

SBC Summit’s new masterclasses bring hands-on training to delegates

SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...
Affiliate Leaders Awards Shortlist

Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed

SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...