WATCH: Adam Davis, Harris Blitzer Sports & entertainment: Sports betting presents new fan engagement...

Sports betting, for a number of sports leagues and gambling operators, can present an opportunity to elevate fan engagement and the overall experience according...

WATCH: Brian Westbrook, SeventySix Capital – Sports betting presents an ‘amazing opportunity’ for the...

Former Philadelphia Eagles star and member of the SeventySix Capital Athlete Venture Group, Brian Westbrook, has praised the legalization of sports betting as an 'amazing...

WATCH – Dennis Drazin: “overwhelming feeling of satisfaction” at the first legal New Jersey...

Exactly one year ago today, the first legal sports bets were wagered at Monmouth Park in New Jersey by Governor Phil Murphy, which has...

WATCH: Phil Murphy – States must set out the right regulatory framework from the...

New Jersey Governor Phil Murphy has attributed the first-year success of the New Jersey sports betting market to the wealth of regulatory and customer experience...

WATCH: Chris Christie – State regulators need to be “honest, open and transparent”

During his time as State Governor for New Jersey, Chris Christie played an integral role in spearheading the challenge against the federal ban on sports...

WATCH: Charles Cohen, IGT PlayDigital – Knowledge and understanding is key in the US

Knowledge, understanding and connectivity is imperative for a new industry incumbent, especially one who is looking to establish itself in a newly regulated market such...

Mark Harper, Covers.com – An SEO challenge faces the US market

Speaking at this year’s Betting on Sports America event, general manager of Covers.com Mark Harper spoke to SBC about their plans to celebrate 25...

WATCH: Using March Madness to capture the imagination of the US audience

At this year’s Betting on Football at Stamford Bridge, SBC caught up with Benjie Cherniak from Don Best, now part of Scientific Games. NCAA’s March...

WATCH: US Offshore Market – the increasing importance of integrity

One of the greatest challenges that faces the newly-liberalised US market is to ensure that the industry is wholly committed to integrity. A number...
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WATCH: Offshore affiliates and compliance – do affiliates need to be incentivized to become...

Since PASPA’s repeal in the United States, a wealth of opportunities for operators, suppliers, data companies and affiliates have arisen. But alongside the opportunities,...

Event News

Erika Nardini: Barstool will break betting’s algorithmic nature

Bringing the inaugural SBC Digital North America Summit to a close this week Erika Nardini, CEO of Barstool Sports, held a one-on-one interview with...

Maximize data, drive engagement and enrich the sports betting experience

As sports betting evolves in the US and the various state markets become increasingly competitive, the effectiveness of data as a tool for engagement...

Lovell Walker: esports and traditional sports bettors are separate entities

If esports, as some suggest, has helped fill some of the void left by the pandemic-led shutdown in major sports betting activity, what does...
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Ezra Kucharz: US sports betting has only scratched the surface

With the final day of the inaugural SBC Digital Summit North America getting into swing, opening duties fell to Ezra Kucharz, Chief Business Officer...