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SBC Summit Americas 2026: The future of affiliates and marketing strategy

As competition for players across North America continues to intensify, SBC Summit Americas will help stakeholders move beyond traditional tactics and embrace new, more...
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SBC Summit Canada 2026: Leaders in sports betting & iGaming

SBC Summit Canada 2026 will unite senior decision-makers from across the industry for its dedicated Leaders in Sports Betting & iGaming track, delivering a front row view...
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SBC Summit Americas 2026 introduces SBC Connections networking program

SBC Summit Americas will deliver a unique set of networking experiences, introducing the SBC Connections program, plus five tailored ticket types designed to drive...
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SBC Summit Americas strengthens startup focus with BettingStartups

SBC Summit Americas has teamed up with BettingStartups to strengthen its support for early-stage companies, with a clear focus on helping founders connect with...
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SBC Summit Canada 2026 to tackle shifting affiliates and ads landscape

Amid increased scrutiny on gambling advertising across North America, SBC Summit Canada 2026 will explore how operators and affiliates can adapt their marketing strategies to stay competitive while...
State Farm Arena, home of the Atlanta Hawks NBA team

PrizePicks secures rights to use NBA marks and players for DFS

The NBA has signed PrizePicks as an official Daily Fantasy Sports Partner of the league in a multi-year deal.The operator and the league announced...
The Worthy.ai TikTok Dynamic Ads tool

Worthy.ai rolls out AI-powered TikTok Dynamic Ads for gaming acquisition

AI-powered real-money gaming player acquisition platform Worthy.ai has fully launched a new TikTok Dynamic Ads product designed for operators.The product enables online gambling companies...
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SBC Summit Americas to tackle the prediction markets boom

SBC Summit Americas will launch a dedicated Prediction Markets Forum for 2026 to explore one of the fastest-growing and most debated verticals in the...
A Better Collective booth at an SBC event

Better Collective leaning into prediction market products

Digital sports media company Better Collective is leaning heavily into creating prediction markets content and media, reflecting the event contract trading verticals' rapid expansion...
Fanatics Casino ambassador Taraji P. Henson

Fanatics recruits Taraji P. Henson for new casino ad campaign

Golden Globe-winning and Academy Award-nominated actress Taraji P. Henson is Fanatics Betting and Gaming's latest Hollywood recruit.In a new nationwide commercial titled "The House...

Event News

SBC

Applications for SBC Summit’s First Pitch now open

Applications are now open for the 2026 edition of SBC First Pitch, where five early-stage betting and gaming startups will earn the opportunity to...
illegal gaming

How state regulators can adapt to fighting illegal gaming in digital age

FT. LAUDERDALE, Fla. – Fighting the massive unregulated and illegal gaming market presents a daunting challenge for state-level regulators.As discussed at this month’s SBC...
PrizePicks

Five questions with PrizePicks head of RG Phil Sherwood about responsible gaming

Following up on recent discussion around responsible gaming and player protection at this month's SBC Summit Americas in Ft. Lauderdale, Fla., SBC Americas spoke...
SBC Summit

SBC Summit to examine what effective player protection looks like in practice

As expectations around player safety continue to evolve, operators face increasing pressure to detect signs of gambling-related harm earlier and implement more effective interventions....