Greentube keeps growing with Fanatics deal in New Jersey and Michigan
Digital games supplier Greentube has deepened its footprint in North America through a two-state deal with Fanatics Sportsbook and Casino.A selection of the NOVOMATIC...
Jamie Foxx shines in BetMGM’s first online casino commercial ‘Vegas Lights’
BetMGM is putting its brand ambassador Jamie Foxx to use once again.The brand debuted its first online casino commercial on March 4, "Vegas Lights,"...
Addabbo’s NY sweeps ban bill would impact affiliates and suppliers
New York state Sen. Joseph Addabbo is repsonsible for a number of pieces of gambling reform legislation this year and now he has another...
Optimove buys gamification solution provider Adact
Marketing firm Optimove has acquired gamification marketing solutions provider Adact in a deal it says will bolster its AI-orchestrated experiences for customers.Adact's platform enables...
SBC strengthens Americas event with dedicated affiliation & payment summits
SBC is enhancing its first-ever North and South America-focused event, SBC Summit Americas, with the addition of two dedicated side summits focused on affiliation...
Google tightens up gambling advertising policy effective April 2025
Google continues to keep the gaming industry on its toes, this time with an announced update to the company's gambling advertising policy.The new policy...
Catena Media abandons AI project a year after announcing it
Less than a year after trumpeting its burgeoning AI project as something that will turn the company around, Catena Media has abandoned it."We have...
EveryMatrix strikes first US content aggregation deal with betPARX
EveryMatrix has announced that its SlotMatrix online casino portfolio has launched in New Jersey with the betPARX brand in what is its first U.S....
Super Bowl ’25 in NOLA: How payments are shaping Louisiana and US betting trends
Ahead of Super Bowl LIX, Paysafe’s Zak Cutler discusses how Louisiana and the broader U.S. sports betting markets can prepare for record-breaking engagement by...
DraftKings teaming with cosmetics company for Super Bowl marketing
DraftKings may be forgoing a Super Bowl ad during the Big Game this year, but the sports betting operator is still participating in the...
Event News
Serial entrepreneur Gary Vaynerchuk is coming to SBC Summit
SBC Summit attendees will get a front-row seat to one of the most influential voices in modern business as Gary Vaynerchuk headlines the Super...
SBC Awards Americas 2025: Shortlisted nominees announced
SBC has revealed the shortlist for SBC Awards Americas, taking place this May during SBC Summit Americas.A hallmark of SBC events, the awards ceremony...
Global EDM icon Alok to lead the INFINITY Lisbon at SBC Summit
One of Brazil’s most iconic music exports, Alok, will headline the INFINITY Lisbon at SBC Summit, delivering his signature fusion of Brazilian rhythms and...
SBC Americas Affiliate Leaders Summit: Tools, trends & insights
When SBC Summit Americas heads to Florida’s Broward County Convention Center this May, the spotlight will shine on the Affiliate Leaders Summit, a dedicated...