MLB latest sport to embrace gambling with MGM

Major League Baseball (MLB) has become the latest sport to embrace the sports betting sector by forming a partnership with MGM Resorts International.The 'all-inclusive...

Redzone prepares for US touchdown with site rebranding

UK & IRE online sports betting group Argyll Entertainment has moved to rebrand its REDZONESPORTS.BET property as it seeks to strengthen its position for...

The Stars Group strikes market access partnership with Eldorado Resorts

The Stars Group (TSG) will obtain access to Eldorado Resorts’ online sports betting skins in the states, where Eldorado owns or operates casino properties.The...

Codere continues crisis recovery as business analysts watch on

The movements of one of the LatAm’s most significant operators, Codere are being closely watched by European business analysts, as the company faces a...

Betgenius powers Choctaw sports betting in Mississippi

Sports wagering technology provider Betgenius has been selected to provide its odds creation and risk management solutions to power the new sportsbook recently launched...
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That was the week that was in US sports betting

Brett Smiley from SportsHandle brings SBC Americas another round-up of the week’s big developments in US sports betting.Swanky New DraftKings Sportsbook Opens at Resorts...

Betting on Sports America gains IAGA strategic partnership

Betting on Sports America (BOSA) has been backed by the International Association of Gaming Advisors (IAGA), as it bids to become the most relevant and reputable conference...

Vontae Davis fronts FanDuel multi-channel campaign

DFS operator FanDuel debuted a new multi-channel campaign this week featuring recently retired professional football player Vontae Davis. The campaign encompasses digital, television, and...

Søgaard outlines Better Collective US growth strategy

Better Collective, the affiliate marketing specialist based in Denmark, has outlined an ambitious strategy for the US market with a reboot of its existing  bettingexpert.com site...

Online sports wagering is being considered by Virginia

Virginia is among the next states looking to go legal on the sports betting front after delegate Mark Sickles pre-filed bill HB 1638 this...

Event News

SBC Summit Web3 Crypto

SBC Summit’s Web3 & Crypto Academy to explore payments, blockchain and the future of...

SBC Summit will move beyond the hype surrounding Web3 and crypto to explore their practical applications across payments, transparency, security and player trust through...
SBC Summit Affiliate

Conversion Conf agenda to tackle scale, growth & AI at Affiliate Leaders Summit 2026

From building stronger teams and finding new traffic sources to working out where AI can genuinely make a difference, Affiliate Leaders Summit 2026 will...
SBC Summit keynote

Delegates flock to SBC Summit as Super Stage tickets in demand following Michael Jordan,...

LISBON, Portugal — Following the announcement that Michael Jordan, Carsten Koerl and Jason Robins will headline SBC Summit 2026's opening keynote on September 29,...
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SBC Summit’s Digital Marketing & CRM Academy to tackle AI, brand & platform strategy

SBC Summit's Digital Marketing & CRM Academy will take delegates from agentic CRM campaigns to AI-ready advertising strategy, with sessions led by senior marketers,...