Sports - archive

The sports view on sports betting

Pilot Games partners with Minnesota Wild to support Youth Hockey

Pilot Games, a producer and operator of electronic pull tab games within regulated US states, has announced a multi-year partnership with the Minnesota Wild...

FOX Bet & PokerStars and Stars Casino launch array of brands in Michigan

FOX Bet & PokerStars and Stars Casino have launched an array of real money online gaming and betting brands in Michigan including sports betting,...

Betfred Sports signs up Rod Smith for sports betting ambassador role

Betfred Sports has signed the all-time Denver Broncos receiving leader Rod Smith to an exclusive marketing agreement this week. Under the terms of the deal, the...

Super Bowl LV set to attract more than $500m in legal wagers

US bettors will place more than $500m in wagers on Super Bowl LV at legal online and retail sportsbooks across 21 US jurisdictions where...
Kambi Group plc has entered into a multi-year agreement to provide its technology and services to leading Argentinian operator Casino Magic.

Kambi enters multi-year deal with Argentina’s Casino Magic

Kambi Group plc has entered into a multi-year agreement to provide its technology and services to leading Argentinian operator Casino Magic.The partnership will see...

Tipico offers 100% welcome bonus for New Jersey first time bettors

Following a soft launch of its mobile app in New Jersey late last year, Global sportsbook operator Tipico has launched a welcome bonus offer...

Bally Sports brand breaks cover as part of transformative new chapter

Sinclair Broadcast Group Inc and Bally's Corporation have jointly revealed the new Bally Sports logo and Bally Sports regional monikers for Sinclair's owned and...

Charlotte Hornets franchise names DraftKings as official DFS partner

NBA franchise the Charlotte Hornets has named DraftKings Inc as its exclusive Official Daily Fantasy Sports Partner in a multi-year agreement that will, said...

Entercom broadcasts sports betting content via BetQL Audio Network

Sports radio broadcaster Entercom has launched the BetQL Audio Network, featuring sports betting programming, across its portfolio of sports stations as well as the RADIO.COM...

Fortnite to sponsor Santos FC in CONMEBOL Libertadores final

Gaming brand Fortnite will be the master sponsor of the Brazilian team Santos FC in the CONMEBOL Libertadores championship game, which will take place...

Event News

SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC Global Prediction Markets Forum

SBC unveils new Global Prediction Markets Forum in Lisbon 

SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit

SBC Summit’s new masterclasses bring hands-on training to delegates

SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...
Affiliate Leaders Awards Shortlist

Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed

SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...