William Hill makes sportsbook history with Capital One Arena launch
William Hill US has achieved a notable debut this week, opening its first-ever sportsbook location in Washington DC and the first-ever within a US...
SBC Americas NBA roundtable: the return to action and a new reality
Benji Cherniak, Scientific Games Digital; Brandon Walker, Amelco; and Brian Clayton, IMG ARENA offer their thoughts on the NBA’s return to action, focusing on...
Bouncing back: How will the NBA’s new normal affect sportsbook odds?
Ahead of the NBA’s July 30 return Bill Anderson, SVP US at Genius Sports Group looks at what the league’s move to complete the season...
FanDuel gives away more than $80m to celebrate return of sports
Sportsbook operator FanDuel undertook an $80m-plus charm offensive this week by depositing a $10 credit for customers with a daily fantasy sports account and/or...
Kaufman-Ross: NBA return to play will be a unique scenario
As major US sports look to resume action this month, the attention of the sports betting sector is focused sharply on how the business...
Major sports organizations join line-up for SBC Digital Summit North America
Professional sports are finally on their way back, but how did it happen, what role do fans play in the new set-ups and what...
NBPA looks to elevate social engagement with new collaboration
A new collaboration has been formed in a bid to elevate social engagement for NBA players, between the National Basketball Players Association (NBPA), its...
theScore’s John Levy joins the call for legal sports betting in Canada
Score Media and Gaming Inc, parent of sports betting firm theScore, has added its backing to a joint call made last week by the...
Bucks, Lakers and Clippers still NBA favorites says TheLines.com
The Milwaukee Bucks, Los Angeles Lakers, and Los Angeles Clippers have seen their odds to win the 2019-20 NBA Championship shift at legal sportsbooks...
Silver cautiously optimistic as NBA confirms format for season restart
The NBA Board of Governors has approved a competitive format to restart the 2019-20 season with 22 teams returning to play in one location...
Event News
Standing out in a crowded market: SBC Summit adds Marketing & CX Track to...
SBC Summit will explore how betting and gaming brands can cut through the noise with more distinctive, data-driven and effective marketing campaigns through its...
SBC Summit strengthens startup focus with BettingStartups collaboration
SBC Summit has partnered with BettingStartups to strengthen its support for early-stage betting and gaming companies, with the collaboration spanning both the Startup Hub...
SBC Summit’s Player Experience Academy explores engagement and its limits
SBC Summit will put player experience under the microscope this September in Lisbon, as its Academy brings together the operators, product leaders, and regulators...
SBC Summit 2026 rolls out structured networking, powered by SBC Connect
SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...