A player shoots over a guard during an NCAA college basketball game

gameplAI signs up TxODDS to power AI pricing for college basketball

Sports data firm TxODDS will power gameplAI’s newly launched automated pricing and modelling product for the U.S. college basketball market.TxODDS specializes in ultra-low-latency real-time...
Baltimore skyline

Courts send Baltimore’s battle with FanDuel and DratKings back home

A Maryland District Court judge has determined it is not the federal court's job to litigate the battle between the city of Baltimore and...
A sign welcoming new entrants to Iowa

BETER enters Indiana and Iowa through bet365 partnership

European technology supplier BETER has entered two new U.S. states through its partnership with bet365.BETER has launched in Indiana and Iowa after receiving approvals...
SBC Summit Rio 2026 banner image

SBC Summit Rio 2026 asks what Year 2 holds for Brazil iGaming

As Brazil establishes itself among the world’s leading regulated gaming markets, SBC Summit Rio 2026 will focus on what may lie in store for...

Fanatics enlists spinning Schwarzenegger for online casino campaign

Not content with having just Livvy Dunne show off its sportsbook offering, Fanatics has recruited Patrick Schwarzenegger to help spread the word about...
The NBC Sports logo

DraftKings’ new deal with NBCUniversal goes beyond sports betting

DraftKings continues to prioritizing media exposure for national sports broadcasts with another big media deal.The U.S. gaming giant has signed a landmark multi-year advertising...
Mario Lopez, now an official brand ambassador for Hard Rock Jackpot Planet

Mario Lopez signs up to rep Hard Rock Jackpot Planet social game

Hard Rock Digital's free-to-play gaming arm Hard Rock Games has recruited actor and television host Mario Lopez as brand ambassador for its Hard Rock...
A sign proclaiming SBC Summit as "The Greatest Show In Gaming"

SBC Summit 2025: The largest and most international edition yet

SBC Summit 2025 cemented its reputation as the greatest show in gaming with a record-breaking 30,000+ attendees from 150 countries.This year’s edition delivered 20%...
Affiliate Leaders awards announcement

Clever Advertising wins two categories at inaugural Affiliate Leaders Awards

Bet365 Partners, Clever Advertising and Flashscore were among the winners at SBC’s inaugural Affiliate Leaders Awards, a ceremony celebrating the affiliates, operator programmes, and...
A still from the 'Welcome to Fabulous' Las Vegas marketing video

Las Vegas tries to entice visitors back to city amid declining traffic

Las Vegas' official destination marketing organization is optimistic that the resort city will see an upswing in tourism in the coming weeks, but a...

Event News

SBC Events announcement on recognized hours

SBC brings CPD-accredited learning to SBC Summit and Affiliate Leaders Summit

Professionals attending SBC Summit and Affiliate Leaders Summit this September will be able to turn three days of industry learning into recognized Continuing Professional...
SBC Summit AI Academy

SBC Summit’s AI Academy to cover AI agents, deepfake threats, human-AI collaboration

From spotting deepfake fraud to building your own AI assistant, SBC Summit's new AI Academy will take delegates beyond the theory of artificial intelligence...
SBC Summit gives delegates direct access to regulators through new regulatory gaming meet-ups

SBC Summit gives delegates direct access to regulators through new regulatory gaming meet-ups

SBC Summit has launched the Regulatory Gaming Meet-Ups, a new networking initiative that will connect delegates with regulators, market experts, and industry leaders from more than 20 gaming...
Michael Jordan SBC Summit

Michael Jordan, Carsten Koerl, Jason Robins to open SBC Summit 2026

Lisbon, Portugal — SBC Summit 2026 will host one of the most high-profile keynote sessions ever staged in Europe by bringing together three of...