Greentube has secured a landmark deal in the U.S. market to roll out its content with market leader FanDuel in multiple states.
The company’s portfolio has initially gone live with the Flutter-owned operator in Michigan and New Jersey. A launch in Connecticut launch will follow at an unconfirmed date.
Greentube is the digital gaming and entertainment division of NOVOMATIC. Since debuting in the U.S. market in New Jersey in 2021 with Golden Nugget Online Gaming, Greentube has produced localized content in multiple markets.
Now, the supplier’s top-performing games including Piggy Prizes: Wand of Riches, Diamond Cash: Mighty Buffalo and Silver Lux: Big Win Spinner are available via FanDuel’s online gaming platform in two major gaming markets, opening up a big new audience for the supplier.
“We are thrilled to have launched our portfolio with FanDuel,” said Greentube’s Director of Global Sales and Key Account Management, Markus Antl. “Partnering with such a leading operator is an exciting opportunity, and we’re eager to bring our proven content to FanDuel’s vast player base.”
Greentube adds to raft of high-profile US partners
The company stepped up its U.S. operation in the second half of 2022 when it acquired California-based development studio Present Creative, renaming it Greentube US.
Greentube is already live in Michigan with notable operators including Rush Street Interactive and BetMGM. It also has partnerships with prominent brands including Caesars Digital, whom it works with in both New Jersey and Michigan.
Greentube hailed that Caesars partnership, which it unveiled in April, as a key milestone for the company in its plans to expand across North America.
The company, which also has a sizeable footprint in the large Ontario market north of the border, is eagerly awaiting its launch in Connecticut.
“We’re looking forward to our upcoming launch in Connecticut, where we can introduce our offerings to even more slot enthusiasts across the U.S.,” added Antl.
