Betting interest bouncing as NBA Conference Finals continue
In spite of the absence of LeBron James, the NBA Playoffs have continued to thrive in terms of betting interest.
As the Conference finals...
IMG Arena: Why live streaming and elevating the consumer experience is crucial
SBCAmericas spoke to Brian Clayton, IMG Arena Sales Director North America about the importance of live streaming when it comes to building loyalty, as well as why...
PokerStars deepens UFC partnership with heavyweight brand ambassadors
PokerStars has strengthened its partnership with UFC, confirming the voice of the Octagon Bruce Buffer, UFC heavyweight champion Daniel Cormier and number 12 ranked light heavyweight...
Three NFL teams speak out at New York sports betting Senate hearing
Three teams from the National Football League (NFL) have spoken out about their views towards legal sports betting on behalf of the league, urging...
DAZN to bring ‘best possible’ sports content to Brazilian market
Sports broadcaster DAZN has made its entry to the Brazilian market, marking its first official launch in South America.
It sees DAZN expand its portfolio...
VSiN’s ‘A Numbers Game’ to air every weekday across the US and Canada
VSiN (Vegas Stats & Information Network) and Anthem Sports & Entertainment have announced that VSiN's sports betting show, A Numbers Game, will air live...
The Action Network appoints John Hession as VP of Growth
Veteran marketing executive John Hession has been appointed as Vice President of Growth at The Action Network. He joins the firm from Gametime United...
Complexity Gaming aligns branding with sister team Dallas Cowboys
North American esport firm Complexity Gaming has launched an organization-wide shift aimed at reflecting its continued commitment to the advancement of the esports industry...
Sportradar: Embracing the “next generation” for collecting sports data
David Lampitt, Head of Global Sports Partnerships for Sportradar, speaking at last month’s Betting on Sports America conference in New Jersey, has acknowledged that...
NCLGS confirms expert speaker roster for Minneapolis Summer meeting
The National Council of Legislators from Gaming States (NCLGS) has confirmed the roster of expert speakers lined up for its Summer Meeting that takes...
Event News
Former Miami Dolphin Dan Marino to keynote at SBC Summit North America
Dan Marino, nine-time Pro Bowl quarterback, and former Miami Dolphin, is set to appear on an exclusive keynote panel at the upcoming SBC Summit...
Finalists announced for SBC Summit NA First Pitch
Five startups have secured spots in the SBC First Pitch final at the upcoming SBC Summit North America in May.
Each will present their business...
SBC Digital Innovation – Casino event to delve into key casino talking points
The SBC Digital Innovation - Casino digital conference takes place on Wednesday, April 17 when speakers from multinational operators and leading suppliers will share...
NCAA Managing Director to address prop betting at SBC Summit North America
Mark Hicks, Managing Director of the National Collegiate Athletic Association (NCAA) is scheduled to appear on Martin Lycka’s Safe Bet Show, during the upcoming...