Man in suit wearing cape as Scott Miller is a gaming executive joining Betting Hero

Betting Hero adds former Better Collective exec to leadership team 

Betting Hero is adding new talent to its leadership team as the company continues to redefine new-user acquisition, product research and marketing services in...
The cover and a preview of SBC Leaders Magazine issue 36

SBC Leaders Magazine: Why Super Group said no to Brazil

Less can sometimes mean more when it comes to international expansion, Super Group CEO Neal Menashe tells the new issue of SBC Leaders magazine.The...
Blurry football field showing the lack of clarity on sports marketing regulations

MA regulators question the blurred lines between ESPN and ESPN Bet

An adjudicatory hearing with the Massachusetts Gaming Commission (MGC) reflects the growing pains that comes not just with the sports betting industry and its...
sbc-summit-americas-leaders-day-one

U.S. and LatAm leaders headline opening day of SBC Summit Americas

SBC Summit Americas will begin its conference agenda on Wednesday, May 14, at the Broward County Convention Center with a Leaders Track that will...

SBC Americas Affiliate Leaders Summit: Tools, trends & insights

When SBC Summit Americas heads to Florida’s Broward County Convention Center this May, the spotlight will shine on the Affiliate Leaders Summit, a dedicated...
sbc-summit-americas-steve-aoki

SBC Summit Americas brings EDM superstar Steve Aoki to INFINITY Florida

Global electronic dance music (EDM) icon and Grammy-nominated DJ Steve Aoki will headline the INFINITY Florida closing party, kicking off its debut at SBC...
what-to-expect-sbc-summit-americas

From regulation to innovation: What North America can expect at SBC Summit Americas

With the debut of SBC Summit Americas, SBC is merging into a single, unified event, delivering a broader pan-American outlook.While the event brings together...
SBC Media Promotions

SBC Media announces new leadership structure

SBC has announced a series of promotions in its media division, facilitating a new structure that will allow SBC Media to enhance its coverage...
latam-at-forefront-sbc-summit-americas

LatAm at the forefront of conversations at SBC Summit Americas 

SBC is evolving its strategy in the Americas by uniting SBC Summit North America and SBC Summit Latinoamérica into one powerful gathering — SBC...
trustly-hard-rock-digital-partnership

Trustly partners with Hard Rock Bet across US markets

Hard Rock Digital has signed up payments firm Trustly to be the official pay-by-bank provider for Hard Rock Bet across all of the sportsbook's...

Event News

SBC Summit Europe

SBC, VNLOK partner to strengthen licensed operator participation at SBC Summit Europe

SBC and Vergunde Nederlandse Online Kansspelaanbieders (VNLOK), the trade association for licensed Dutch online gambling operators, have agreed to a new multi-year strategic partnership...
SBC Summit 2026 ribbon-cutting

SBC Summit 2026 ends record week with 40,000 attendees as event commits to Lisbon...

SBC Summit's record-breaking 2026 edition delivered growth not only in overall attendance, but across some of the industry’s most commercially important audience groups.Operator numbers...
SBC Summit Europe Amsterdam announcement

SBC Summit Europe builds on Amsterdam move with regulated markets focus

SBC Summit Europe will bring together the businesses, regulators and policymakers shaping the future of regulated gambling across the continent when it takes place...
SBC Summit Lisbon

SBC signs long-term agreement to keep SBC Summit in Lisbon until 2030

SBC has signed a new long-term agreement confirming Lisbon as the host city of SBC Summit through 2030, formalizing the company’s commitment to the...