horse racing

Safe Bet Show: bringing fixed-odds racing betting to the US

Up in the hot seat of Martin Lycka’s Safe Bet Show this month is Dallas Baker, Head of International Operations at BetMakers, who laid...
Safe Bet Show Martin Lycka Amani Toomer

Live Safe Bet Show at SBC Summit North America to feature Amani Toomer

Amani Toomer, former NFL wide receiver and punt returner for the New York Giants and winner of Super Bowl XLII, is scheduled to appear...
Martin Lycka Columen April 2023

Gambling regulation and Lady Luck: An update on 2023 progress

Entain's SVP of American Regulatory Affairs and Responsible Gambling Martin Lycka runs down how the legislative efforts to expand gambling have gone so far...

Ismail Vali: amending the gambling machine can be dangerous

Yield Sec’s Founder and CEO, Ismail Vali, believes that US regulators and governments who attempt to amend the gambling machine are ‘dangerous’.Participating in the...
Entain's Martin Lycka and Problem Gambling Awareness Month

Martin Lycka sings a siren song for responsible gambling leaders and workers

As Entain's SVP for American Regulatory Affairs and Responsible Gambling, Martin Lycka spends 12 months thinking about problem gambling and how the industry can...

Safe Bet Show: ‘Once you’re addicted, you’re addicted… people can’t control themselves’

Once you’re addicted, you’re addicted, stated Brian Hatch, Author and Host of All In: The Addicted Gambler’s Podcast, as he stressed the importance of...
Rapper Vanilla Ice

Martin Lycka: On how he stopped, collaborated and listened at ICE 2023

Like many others in the industry, Entain’s SVP for American Regulatory Affairs and Responsible Gambling Martin Lycka is cooling off after a busy week at...
Indiana statehouse

Lycka: Indiana is the new frontier for online casino

The always curious Martin Lycka, Entain’s SVP for American Regulatory Affairs and Responsible Gambling, went down the rabbit hole on where the term Hoosier came...
Martin Lycka Christmas wish list

Martin Lycka’s gambling Christmas wish list

Brazil may be on the verge of starting over when it comes to regulated online gambling, but that is not stopping Entain's SVP for...

NCLGS’ Jon Ford: Gaming industry is improving its diversity

Indiana State Senator and the President of the National Council of Legislators of Gaming States (NCLGS) Jon Ford has stated that diversity is improving...

Event News

SBC Summit Marketing track

Standing out in a crowded market: SBC Summit adds Marketing & CX Track to...

SBC Summit will explore how betting and gaming brands can cut through the noise with more distinctive, data-driven and effective marketing campaigns through its...
SBC Summit BettingStartups collaboration

SBC Summit strengthens startup focus with BettingStartups collaboration

SBC Summit has partnered with BettingStartups to strengthen its support for early-stage betting and gaming companies, with the collaboration spanning both the Startup Hub...
SBC Player Experience Academy

SBC Summit’s Player Experience Academy explores engagement and its limits

SBC Summit will put player experience under the microscope this September in Lisbon, as its Academy brings together the operators, product leaders, and regulators...
SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...