Martin Lycka: The Twelve Days of Gambling Christmas

Dear SBC readers,It has been yet another eventful year; with its regulatory highs and lows. As my good friend, the Gambling Santa, has a...
Entain's SVP for American Regulatory Affairs and Responsible Gambling Martin Lycka looks at how gambling regulators globally are shaping up against each other.

Martin Lycka – the arrival of a British-Czech man in New York

Martin Lycka – SVP for American Regulatory Affairs and Responsible Gambling at Entain – talks about US relocation, the power of the dollar and what it's like...
Entain's SVP for American Regulatory Affairs and Responsible Gambling Martin Lycka looks at how gambling regulators globally are shaping up against each other.

Martin Lycka: NFL season grabs all the hype, but what about internet casino?

Martin Lycka – SVP for American Regulatory Affairs and Responsible Gambling at Entain – takes a look at the hype around the new NFL season and asks...
Shelley White, CEO of Responsible Gambling Council, explained that operators should utilise cutting-edge technology such as AI and machine learning to prevent players from falling into problem gambling.

Martin Lycka’s Safe Bet Show: Digital health integral to keeping players from harm –...

Technological innovation is a key tool for the development of the gambling industry as operators streamline operations, develop new products and create new hardware...

Martin Lycka: Sports betting and tribal gaming; the case for law nerds

Martin Lycka, Entain Plc's Senior Vice President for American Regulatory Affairs and Responsible Gambling, takes a look at the origins of tribal gambling law and how...

Martyn Lycka’s Safe Bet Show focuses on problem gambling among military personnel

Problem gambling is an issue which affects multiple demographics, but a new initiative by EPIC Risk Management has focused on one specific group –...

SBC launches Martin Lycka’s Safe Bet Show with Feldman interview

SBC has launched a new video podcast featuring Entain Senior Vice President for American Regulatory Affairs and Responsible Gambling Martin Lycka as he looks...

Martin Lycka: The age of responsible gambling

As problem gambling month gets into full swing, Entain's Senior Vice President of US Regulatory Affairs & Responsible Gambling Martin Lycka explains his company's...

Event News

SBC Summit Europe

SBC, VNLOK partner to strengthen licensed operator participation at SBC Summit Europe

SBC and Vergunde Nederlandse Online Kansspelaanbieders (VNLOK), the trade association for licensed Dutch online gambling operators, have agreed to a new multi-year strategic partnership...
SBC Summit 2026 ribbon-cutting

SBC Summit 2026 ends record week with 40,000 attendees as event commits to Lisbon...

SBC Summit's record-breaking 2026 edition delivered growth not only in overall attendance, but across some of the industry’s most commercially important audience groups.Operator numbers...
SBC Summit Europe Amsterdam announcement

SBC Summit Europe builds on Amsterdam move with regulated markets focus

SBC Summit Europe will bring together the businesses, regulators and policymakers shaping the future of regulated gambling across the continent when it takes place...
SBC Summit Lisbon

SBC signs long-term agreement to keep SBC Summit in Lisbon until 2030

SBC has signed a new long-term agreement confirming Lisbon as the host city of SBC Summit through 2030, formalizing the company’s commitment to the...