Safe Bet Show: Replacing the thrill of wagering
Problem gambling treatment has become a key focal point in the betting industry, and there are several different ways stakeholders can approach the matter.Filmed...
Pariplay strengthens US footprint with GNOG deal
Aspire Global’s Pariplay has strengthened its presence in the US after signing a multi-state distribution agreement with Golden Nugget Online Gaming.Under the terms of...
ZingBrain: Bringing a new level of personalization to the US
As ZingBrain prepares to launch in the US, the firm’s CEO Vladislav Artemyev has spoken to SBC Americas about their AI products and what...
Operators mobilize for sports betting in Louisiana
Mobile sports betting is legal in Louisiana as of today, with the major operator brands planning to service the Pelican State immediately. Barstool, BetMGM, BetRivers,...
Jake Henson, BetMakers: fixed-odds betting can bring racing to an entirely new audience
The roll out of fixed-odds betting can act as a “catalyst for growth” for US horse racing, according to Jake Henson, Chief Operating Officer...
IGT’s Joe Asher: How to forge a career in the sports betting industry
IGT’s President of Sports Betting, Joe Asher, has advised those that are looking to start or forge a career in the betting industry to...
PXP Financial’s Kamran Hedjri: Predictions for 2022 US sports betting and igaming
With American sports betting and igaming on the rise, Kamran Hedjri, CEO of PXP Financial, has provided SBC Americas with three predictions for the...
Martina Åkerlund, Triggy: Sports betting must keep up with changing digital standards
The way in which we consume media has changed significantly in recent years. For Martina Åkerlund - CEO of Triggy - this presents a...
Christian Stuart takes the reins as BetMakers North America CEO
Christian Stuart will lead BetMakers Technology Group’s expansion across the US market after being selected as the company’s new Chief Executive Officer of North...
Enteractive: Is it all to play for in New York?
The newly legalized New York sports betting market has the potential to be the US market leader. But very high levels of competition and...
Event News
SBC Summit 2026 rolls out structured networking, powered by SBC Connect
SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC unveils new Global Prediction Markets Forum in Lisbon
SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit’s new masterclasses bring hands-on training to delegates
SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...
Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed
SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...