Flutter grows US presence as it eyes predictions growth

Flutter maintains U.S. edge despite slower sportsbook performance

Flutter Entertainment has signaled a major strategic pivot in its U.S. operations, with the recent launch of FanDuel Predicts to diversify its commercial pipeline across...
Concept of Strive Gaming superiority in the U.S and Canada

Max Meltzer, Strive Gaming: the superior PAM in the U.S. & Canada

Little captures the interest of the gambling industry on a unified scale than the promise and potential riches offered by a new jurisdiction ushering...
Virginia Tech Hokies running back Marcellous Hawkins

Virginia Delegate says more college betting can be net positive for state

Across the U.S., state legislators have plenty of opinions on what to do when it comes to betting on college sports. Virginia Delegate Garrett...
A new year celebration as PlayAIO shares its end-of-the-year visibility data.

PlayAIO data shows strong end to year for IGT’s Cash Eruption

The start of a new year provides British data and analytics company PlayAIO with the opportunity to reflect on how the online casino industry...
The cover of issue 38 of SBC Leaders magazine

SBC Leaders: European taxes and US prediction market fault lines

Tax rises are not necessarily the nightmare scenario that the betting and gaming industry fears, Paf CEO Christer Fahlstedt tells the latest issue of...
man playing online casino on phone

Short sessions, high impact: How players interact with U.S. online gambling

Emily Thompson, content writer & researcher at CasinoRank, takes a look at consumer trends in the U.S online gambling sector in 2025.The way people...
Defy the Odds Co-Founder Sue Schneider

Schneider: Shouting out the innovative companies in gaming

Sports Betting Hall of Famer Sue Schneider is back with more monthly insights from the world of startups. This time she delivers some tough love for...

From local leader to global player: IGT PlaySports’ strategic evolution

As the pace of U.S. sports betting expansion slows, suppliers are increasingly looking beyond domestic borders to fuel growth. SBC Americas sat down with IGT...

Quixant: enabling success today while anticipating the needs of the future

Eddie Ho, Director – Gaming Hardware at Quixant, explains why a recent solution introduction not only solves a multitude of obstacles OEMs and game...
basketball goals on court

Stats Perform: Basketball Opta API fuels personalised prop betting

As Stats Perform unveils its new Opta Dynamic Stats API for basketball, SBC Americas spoke to Andrew Skweres, the sports data company’s head of...

Event News

SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC Global Prediction Markets Forum

SBC unveils new Global Prediction Markets Forum in Lisbon 

SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit

SBC Summit’s new masterclasses bring hands-on training to delegates

SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...
Affiliate Leaders Awards Shortlist

Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed

SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...