Micro-betting specialists Simplebet has unveiled its in-game betting markets ahead of the upcoming NHL postseason.
Through its partner Caesars Sportsbook, customers will be able to bet on a range of first-of-its-kind in-play markets which will be rolled out throughout March.
The following markets will be available to players:
- Next Goal Exact
- Next Goal Strength
- Team Next Power Play Result
- Next Faceoff Winner
- Next faceoff Winning Team
- Next Goal Strength
- Team Next Goal Strength
- Next Shot on Goal Team
“The launch of our NHL product marks another massive accomplishment for the entire Simplebet team,” said Simplebet CEO Chris Bevilacqua. “We have always believed there was untapped potential when it came to in-play betting in such a popular, global league like the NHL, and the nine brand new in-play markets we are delivering this year will prove that. As we have seen with other sports, our micro-markets are driving incremental engagement and consumption of live sporting events. We look forward to creating a new way for fans to interact with the NHL for the remainder of this season.”
According to Simplebet, these never-before-seen markets will allow NHL enthusiasts to engage with the action on the rink like never before and now questions like “Will the New York Rangers take the next shot on goal?” have become actionable opportunities for fans.
Simplebet joined forces with Caesars in 2022 when it signed a multi-year deal to bring its micro-betting product to Caesars sportsbook.
“We love bringing our customers new, exciting markets to better experience the exhilaration of live sports,” said Ken Fuchs, COO and Head of Sports at Caesars Digital. “Simplebet’s real-time in-play NHL betting markets are a perfect way for Caesars to bring hockey fans closer to the ice, and we’re happy to be the first in the industry to offer them to players.”
Simplebet cash in on Super Bowl mania
The company reported a record $17 million handle for last month’s Super Bowl LVIII, which was a 33% increase compared to the previous year’s Super Bowl. During the game, which saw the Kansas City Chiefs defeat the San Francisco 49ers 25-22 in overtime, Simplebet accepted roughly 1 million wagers across 30 U.S. markets.
Similarly, the operator also reported a record $5 million handle for this year’s College Football National Championship Game between Michigan and Washington.
