Marketing is no longer focused on the brand message but on interacting with the...
The social media era has brought more advertising opportunities than ever, and interacting with the audience is a crucial part of the experience you...
EveryMatrix powers Foliatti Casino online launch
EveryMatrix has strengthened its position in the Latin American market after agreeing to supply its iGaming software solution to the first online brand of...
Betby outlines its aspirations for sports betting in the Americas
Chris Nikolopoulos, Chief Commercial Officer at Betby speaks to SBC Americas about the exciting opportunities opening up on both sides of the equator, and...
The Brazilian Tourism Commission presents a regulatory framework for lotteries, sports betting and casinos
Congressman and President of the Brazilian Tourism Commission, João Bacelar, and the President of the Brazilian Institute of Legal Gambling (IJL), Magnho José, have...
Sports betting is the next ‘logical step’ to expand tribal gaming opportunities
Last month, the secretary of state’s office announced that an 18-tribe coalition had obtained enough signatures on initiative petitions to place their expansion measure...
Hard Rock partners with Lionel Messi in global brand ambassador deal
Lionel Messi has become the first athlete to partner with Hard Rock International (HRI) after signing a five-year worldwide brand ambassador contract with the...
Dan Alexander joins PlayStar ahead of New Jersey launch
Ahead of its entry into the New Jersey market, PlayStar has confirmed that Dan Alexander will join the company as its new Chief Operating...
Chalkline partners with Northwoods League in NWL Lucky 7 deal
Chalkline has partnered with Northwoods League to deliver a new Free-to-Play sports betting app, NWL Lucky 7.The new game will help drive additional engagement...
SBC Digital North America: igaming ‘an important part of the business model’
As the betting and gambling industry in the US continues to expand, much of the focus remains on betting verticials, but igaming continues to...
SportsHandle: That was the week that was in US sports betting
SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.Louisiana Senate Sends Sports Betting Framework Bill To GovernorThe Louisiana...
Event News
SBC Summit gives delegates direct access to regulators through new regulatory gaming meet-ups
SBC Summit has launched the Regulatory Gaming Meet-Ups, a new networking initiative that will connect delegates with regulators, market experts, and industry leaders from more than 20 gaming...
Michael Jordan, Carsten Koerl, Jason Robins to open SBC Summit 2026
Lisbon, Portugal — SBC Summit 2026 will host one of the most high-profile keynote sessions ever staged in Europe by bringing together three of...
Applications for SBC Summit’s First Pitch now open
Applications are now open for the 2026 edition of SBC First Pitch, where five early-stage betting and gaming startups will earn the opportunity to...
How state regulators can adapt to fighting illegal gaming in digital age
FT. LAUDERDALE, Fla. – Fighting the massive unregulated and illegal gaming market presents a daunting challenge for state-level regulators.As discussed at this month’s SBC...