SBC appoints Bob McFarland as SVP Sales & Commercial – Americas

SBC has made a major investment into both the North American and Latin American sports betting and gaming markets with the recruitment of Bob...

SBC Digital Payments to put US payments and compliance issues in the spotlight 

This month’s SBC Digital Payments conference and exhibition is set to provide an in-depth examination of payments and compliance issues in the high-growth US...

IMGL to host Masterclasses at SBC’s 2021 events

SBC and the International Masters of Gaming Law (IMGL) have signed a deal to provide a program of high-level content for SBC’s 2021 calendar...

BETFEST set to connect sports fans and betting brands

The first edition of BETFEST is set to offer brands in the U.S. sports betting sector a valuable new way to reach and engage...
The Reach & Retain webinar series continues with communications focus

The Reach & Retain webinar series continues with communications focus

The Reach & Retain - Dynamic Marketing for the Long Game series continues on 29 April with a discussion on the art and science...

SBC strengthens team ahead of CasinoBeats Summit

SBC Events, organizer of SBC Summit North America, has strengthened its conference team with the recruitment of Jonathan Whelan in the newly created role...

OIGA moves annual conference and trade show to August slot

The Oklahoma Indian Gaming Association (OIGA) has moved its annual Conference and Trade Show to August 16-18, having originally scheduled the event for late...

Reach & Retain episode 1 to focus on March Madness marketing strategies

The first episode of the new SBC Americas and HPL Digital Sport webinar series, Reach & Retain Dynamic Marketing for the Long Game, will...
SBC Digital Latinoamérica was another successful SBC Digital event as the content and valuable new business connections generated positive feedback.

SBC Digital Latinoamérica wins plaudits from delegates

SBC Digital Latinoamérica proved to be yet another successful edition of the SBC Digital Series, as the combination of insightful content and opportunities to...

William Hill weighs up the contenders ahead of March Madness

As March Madness nears, William Hill has been taking a look at some of the conference tournaments that are tipping off soon, starting with...

Event News

SBC Summit Europe Amsterdam announcement

SBC Summit Europe builds on Amsterdam move with regulated markets focus

SBC Summit Europe will bring together the businesses, regulators and policymakers shaping the future of regulated gambling across the continent when it takes place...
SBC Summit Lisbon

SBC signs long-term agreement to keep SBC Summit in Lisbon until 2030

SBC has signed a new long-term agreement confirming Lisbon as the host city of SBC Summit through 2030, formalizing the company’s commitment to the...
Snoop Dogg revealed as SBC Summit 2027 headliner

SBC Summit Live Blog: Snoop Dogg reveal highlights final day

LISBON, Portugal — We’re back to wrap up SBC Summit on the third and final day of the biggest show in in the industry....
SBC Summit

SBC Summit Live Blog: Michael Jordan leads Day 1 in Lisbon

LISBON, Portugal -- Welcome to SBC Summit, the biggest show in town headlined by the biggest name in sports, Michael Jordan.SBC Americas Editor Adam...