SBC appoints Bob McFarland as SVP Sales & Commercial – Americas
SBC has made a major investment into both the North American and Latin American sports betting and gaming markets with the recruitment of Bob...
SBC Digital Payments to put US payments and compliance issues in the spotlight
This month’s SBC Digital Payments conference and exhibition is set to provide an in-depth examination of payments and compliance issues in the high-growth US...
IMGL to host Masterclasses at SBC’s 2021 events
SBC and the International Masters of Gaming Law (IMGL) have signed a deal to provide a program of high-level content for SBC’s 2021 calendar...
BETFEST set to connect sports fans and betting brands
The first edition of BETFEST is set to offer brands in the U.S. sports betting sector a valuable new way to reach and engage...
The Reach & Retain webinar series continues with communications focus
The Reach & Retain - Dynamic Marketing for the Long Game series continues on 29 April with a discussion on the art and science...
SBC strengthens team ahead of CasinoBeats Summit
SBC Events, organizer of SBC Summit North America, has strengthened its conference team with the recruitment of Jonathan Whelan in the newly created role...
OIGA moves annual conference and trade show to August slot
The Oklahoma Indian Gaming Association (OIGA) has moved its annual Conference and Trade Show to August 16-18, having originally scheduled the event for late...
Reach & Retain episode 1 to focus on March Madness marketing strategies
The first episode of the new SBC Americas and HPL Digital Sport webinar series, Reach & Retain Dynamic Marketing for the Long Game, will...
SBC Digital Latinoamérica wins plaudits from delegates
SBC Digital Latinoamérica proved to be yet another successful edition of the SBC Digital Series, as the combination of insightful content and opportunities to...
William Hill weighs up the contenders ahead of March Madness
As March Madness nears, William Hill has been taking a look at some of the conference tournaments that are tipping off soon, starting with...
Event News
Five questions with PrizePicks head of RG Phil Sherwood about responsible gaming
Following up on recent discussion around responsible gaming and player protection at this month's SBC Summit Americas in Ft. Lauderdale, Fla., SBC Americas spoke...
SBC Summit to examine what effective player protection looks like in practice
As expectations around player safety continue to evolve, operators face increasing pressure to detect signs of gambling-related harm earlier and implement more effective interventions....
SBC Summit Americas 2026: Big topics and lasting connections
SBC Summit Americas 2026 welcomed industry professionals from across North and Latin America last week, with discussions around prediction markets and a series of...
SBC Awards Americas 2026: BetMGM, FanDuel, Hard Rock, Sportradar win big
BetMGM, Kaizen Gaming, and Sportradar were the standout performers at the SBC Awards Americas 2026, each securing two awards at Wednesday night's ceremony at...