NorthStar Gaming has launched its online casino and sportsbook, NorthStar Bets, in the Canadian province of Ontario.
Based in Ontario, NorthStar Bets is a custom-built sportsbook and online casino gaming platform that features games such as live dealer blackjack, roulette, baccarat, and a variety of cumulative jackpot virtual slot machines.
The online casino and sportsbook platform offers a ‘content-driven experience’ that includes data, insights, and analysis to assist users with their decisions, as well as exclusive content catered to individual preferences and interests.
NorthStar Gaming was registered by the Alcohol and Gaming Commission of Ontario as an online gaming operator last month.
“NorthStar Bets was designed and built for Ontarians and as an Ontario-based company, we’re excited to launch in our home province,” commented Michael Moskowitz, CEO and a Founding Partner of NorthStar Gaming.
“We hope to inspire a sense of home team pride amongst our customers as they discover and engage with our platform and NorthStar Bets content. We’re confident Ontarians will enjoy the unmatched user experience that NorthStar Bets’ immersive betting and gaming platform provides.”
NorthStar Gaming recently entered into an omnichannel advertising and marketing services arrangement with Torstar Corporation to give its users and readers of thestar.com access to real-time sports betting and wagering content.
Chris Johnston, NorthStar Bets’ Senior NHL Insider, headlines the sportsbook’s content team, which also includes Canadian sports broadcaster, Rod Black.
Moskowitz added: “NorthStar Gaming is uniquely positioned to become a convergence leader in the intersection of sports media and sports wagering thanks to our partnerships and agreements with leading media companies.
“This is a unique position for our brand and something we expect will resonate with consumers.”