Sportradar Integrity Services, a global supplier of sports integrity solutions and a division of Sportradar, has announced a multi-year education and bet monitoring services agreement with the Canadian Hockey League (CHL).
The partnership will see the three CHL member leagues – the Western Hockey League, Ontario Hockey League, and Quebec Major Junior Hockey League – monitored by Sportradar via its Universal Fraud Detection System (UFDS), a bet monitoring system that has been independently assessed and verified by sports betting and integrity experts.
Sportradar Integrity Services’ portfolio of ice hockey partners has now increased to nine different leagues and federations, strengthening its position across North American sports leagues.
Andy Cunningham, Director of Global Partnerships at Sportradar Integrity Services, stated: “By engaging Sportradar, a leader in providing integrity services, the CHL is putting itself in a strong position to protect the integrity of their competitions as well as educate and inform all their key stakeholders about potential risks within a sports betting environment.
“As new sports betting markets open up across North America, we look forward to supporting the CHL through our best-in-class products and services.”
Alongside its UFDS, Sportradar will also provide the CHL with an integrity audit, and its Intelligence and Investigation team will be available throughout the agreement to assist investigations into any potential integrity threats.
Furthermore, as sports betting regulation expands throughout Canada, CHL teams, players – including juniors at the start of their career – and other key staff and stakeholders will be educated on the importance of integrity via an eLearning tutorial program, which will be made available in multiple languages.
Dan MacKenzie, President of the Canadian Hockey League, added: “The CHL is committed to continuing the education of our players and the integrity of the game they play. We are excited to sign this agreement with Sportradar Integrity Services. The provision of their bet monitoring and education services will only further strengthen our current integrity measures.
“The CHL is fully committed to protecting all of our league-wide stakeholders from the threat of match-fixing, and Sportradar’s eLearning tutorial will be integral to ensure they are fully equipped with the necessary knowledge and understanding of how best to recognize and react to integrity threats.”
Earlier this week, Sportradar hired former NCAA executive Jim Brown as its new Head of Integrity Services & Harm Prevention in North America.