William Hill and Eldorado Resorts are to officially open the new permanent sports book at Tropicana Atlantic City today (8 March). The new facility will feature the most seats of any sports book in Atlantic City and is conveniently located on the North Tower Casino Floor adjacent to Chickie’s and Pete’s Crab House & Sports Bar and 10 North.
The 5,000-square-foot interactive space offers an immersive sports betting experience with nearly 200 linear feet and 1,654 square feet of video display to show up to 16 games at one time.
Take a very special sneak peek at the @WilliamHillUS Sports Book at Tropicana Atlantic City!
Featuring the most seats of any sports book in Atlantic City, VIP seating options, and the ability to show 16 games at once, you’ll never miss a second of the heart-pounding action! pic.twitter.com/2aaTGmJwUK
— Tropicana AC (@TropicanaAC) March 7, 2019
Joe Asher, CEO of William Hill US, commented: “We are proud to partner with Tropicana Atlantic City and Eldorado Resorts to open this world-class sports book. The new sports book at the Trop is proof of our collective commitment to provide our customers with the best possible experience. Powered by our industry-leading sports betting product, it will bring added excitement to sports fans that want to watch and wager at the Tropicana.”
Steve Callender, Eldorado Resorts Senior Vice President of Operations – Eastern Region, added: “We are thrilled to bring our guests more exciting experiences with the addition of our brand new sports book. This venue will bring a new level of fun and entertainment to Tropicana and truly sets us apart from the other sports books in the city.
“Sports betting has been an incredible addition to Tropicana. Guests are not only coming to experience the sports book. They are also staying in the hotel, dining at our restaurants and enjoying all our non-gaming amenities. We expect to see these positive effects continue with the addition of our permanent location.”
The space also features 8 total betting windows including 1 High-Limit window, and a total of 180 seats, including both bar and lounge style seating as well as elevated VIP seating for the biggest fans in the house. The combination of massive, panoramic LED screens, TV packages featuring all major sporting events, surround sound, and one of the largest odds boards in Atlantic City has been designed to maximise excitement around live sporting events.
Bill Salerno, principal at SOSH Architects, commented: “Our team always welcomes the opportunity to work with the Tropicana on new and exciting ways to reinvent their amenities.
“The new sports book venue will create synergy with the property’s current gaming and sports bar options. A new direct connection from the sports book to the Boardwalk will make the entertainment within easily accessible for guests. The sports book at Tropicana will undoubtedly be a dynamic new addition to the property.”