Sportsbook provider Kindred Group has struck a strategic partnership with Mohegan Sun Pocono, covering online and offline sports betting and online gaming in Pennsylvania. The firm will offer customers an online sportsbook and casino experience under the Unibet brand, as well as a Unibet sports betting lounge at Mohegan Sun Pocono. The initial phase of the strategic partnership covers five years with the possibility to extend the collaboration for two additional five-year terms.
In a statement, both firms said that combining Kindred’s digital customer expertise and data analysis capacity with Mohegan Sun Pocono’s full destination experience will create a unique and strong offering in Pennsylvania.
“We’ve aligned with one of the best online casino and sport book operators in online regulated markets which will allow us to offer best in class experience to our existing customers as well as attracting new ones, said Aviram Alroy, VP Interactive Gaming at Mohegan Gaming and Entertainment. “Introduction of the Kindred offering to the market is a great positive for Mohegan Sun as well as the state of Pennsylvania.”
Manuel Stan, SVP Kindred US, added: “We are excited and proud to extend our US footprint into one of the largest US states to regulate both online sports betting and casino. Finding a strong partner who shares Kindred’s dedication to customer experience and values has been critical, and I am delighted that we have found just that in Mohegan Sun Pocono. I am confident that Kindred and Mohegan Sun Pocono will offer customers in Pennsylvania a truly great online sports betting and casino experience.”
Pennsylvania will be the second state that Kindred Group has entered, following its entrance in New Jersey. The partnership with Mohegan Sun Pocono is part of Kindred’s process to secure regulatory approval in Pennsylvania.