BtoBet has expanded its White Label Partnership Program to the Latin American region, with Wildar Gaming announced as its regional certified partner.

Commenting on this partnership with BtoBet, Nicolas Enjamio, Wildar Gaming’s General Director, stated that the firm’s already extensive local network will be in a much stronger position thanks to the ability to access BtoBet’s knowledge and operational expertise garnered from other emerging and mature markets including Africa and Europe.

He further commented that “…the expectations from this partnership are very positive, and we are very proud of this development. This partnership provides both companies with the opportunity to fill a void that is currently present in the region … an experienced technological provider with very good online gambling knowledge with a local presence. The Latam online market is going to be hugely transformed in the next few years, and we are ready to meet the necessities of all operators in the region.”

In BtoBet’s latest Industry Report “Uberizing iGaming with a glocal approach”, CEO Alessandro Fried explained that with regulatory changes taking place on a regional level many operators are considering LatAm as the next big thing for the online gambling sector.

“The region, which is still predominantly retail, offers huge opportunities in terms of online sports betting, and the fact that a number of countries are legalizing online gambling is clearly a step in the right direction,” he noted. “Having said that the region still poses its share of challenges, especially with the operators’ lack of online gambling knowledge. And that’s why we have opted to expand further more in the region with the White Label Partnership Program through our strong collaboration with our regional Certified Partner Wildar Gaming.”