Commencing 28 June, it has been confirmed that William Hill will operate a sportsbook located at Ocean Resort Casino in Atlantic City, New Jersey.

The sportsbook partnership will also provide New Jersey bettors access to William Hill’s renowned wagering technology, including its mobile and online sports book products.

Joe Asher, CEO of William Hill US commented: “We are very excited to be a part of Ocean Resort Casino, and to have a presence on the Atlantic City boardwalk. We have had great success working with Ocean’s senior management in Las Vegas, and we are excited to have the chance to do so in Atlantic City at what will be the best sportsbook in town.”

Pending legislation and regulatory approvals, William Hill has detailed that it will operate a 7,500 square foot sports book in the heart of Ocean’s gaming floor. The area will feature an integrated experience with a centre bar and will be surrounded by state-of-the-art video wall technology for viewing of sporting events and live in-play betting odds.

The newly constructed $6 million gaming area and at the William Hill sportsbook, will allow US punters to wager on a diverse sports betting menu that includes; football, basketball, baseball, hockey, soccer, tennis, and more.

Bruce Deifik, chairman of AC Ocean Walk, the company that owns Ocean Resort Casino stated: “Ocean Resort Casino is thrilled to partner with William Hill, the best name in sports betting, to establish a truly unique sports betting experience in the center of our resort and in Atlantic City, from real-time betting to exclusive hospitality for major events, the sportsbook will be second-to-none.”