BetMGM lines up as new authorized gaming operator of NASCAR

Sports betting and igaming platform BetMGM has announced the signing of a multi-year sports betting partnership with NASCAR this week, making it an authorized...

Pandemic bites but William Hill remains on course for US expansion

Bookmaker William Hill, parent firm of William Hill US, has adopted a bullish stance in its 2020 Q2 financial update, acknowledging inevitable losses arising...

William Hill makes sportsbook history with Capital One Arena launch

William Hill US has achieved a notable debut this week, opening its first-ever sportsbook location in Washington DC and the first-ever within a US...

Bookmakers gain the edge on the sponsorship market in Brazil

Atlético Mineiro’s leadership in the Campeonato Mineiro 2020 will be defined on the playing field, but in a commercial sense, the team is already...

SBC Americas NBA roundtable: the return to action and a new reality

Benji Cherniak, Scientific Games Digital; Brandon Walker, Amelco; and Brian Clayton, IMG ARENA offer their thoughts on the NBA’s return to action, focusing on...

Bouncing back: How will the NBA’s new normal affect sportsbook odds?

Ahead of the NBA’s July 30 return Bill Anderson, SVP US at Genius Sports Group looks at what the league’s move to complete the season...

Delivering actionable metrics not just meaningless numbers

John Donovan, Founder and CEO of Because We Can Media, spoke with SBC Americas this week about the importance of partnerships, branding and maximizing...

Brazil will trigger the domino effect in LatAm sports betting

The imminent regulation of sports betting across more countries in Latin America is a long-term investment that is keeping global industry players on the...

DraftKings partners with Premier Lacrosse League in exclusive deal

The Premier Lacrosse League (PLL) has exclusively designated DraftKings as its Official Sports Betting Partner. Under the terms of the deal, the sportsbook operator...

Listen and be open to change, Colorado stakeholders dissect licensing success

Day one of the SBC Digital Summit North America saw stakeholders come together to delve into the latest state to legalize both casino and...

Event News

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SBC Summit North America: 5,000 convene for industry-shaping talks

SBC Events has confirmed the return of SBC Summit North America which is set to gather 5,000 senior decision-makers for an event filled with...
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SBC links with +More Media for Capital Markets Forum at SBC Summit North America...

SBC Events has announced a collaboration with +More Media to present The Earnings+More: Capital Markets Forum as part of SBC Summit North America 2024. Taking...

Emerging Markets & Technology at SBC Summit Latinoamérica 

SBC Summit Latinoamérica will present 3,000 delegates with the unique chance to engage in discussions around thriving markets in the region and explore the...

Distinguished leader Julio Cesar Tamayo to keynote at SBC Summit Latinoamérica

At this year's SBC Summit Latinoamérica, Julio Cesar Tamayo, the CEO of Wplay, will present his viewpoint on the Latin American gaming and betting...