Enteractive believes the retention of new sports bettors that wager during NCAA March Madness will be key to the growth of any sportsbook.

Enteractive: March Madness customer retention will be key to growth

Enteractive, a company specializing in player reactivation and retention for the igaming industry, believes the retention of new sports bettors that wager during the...
Pennsylvania’s online and retail sportsbooks saw a monthly handle below $600m for the first time since September as the ‘expected’ post-football season slump depleted the appetite of bettors.

Pennsylvania sportsbooks suffer post-football slump in February

Pennsylvania’s online and retail sportsbooks saw a monthly handle below $600m for the first time since September as the ‘expected’ post-football season slump depleted...
DraftKings has announced a partnership with the brewery Yuengling to mark March’s college basketball series, offering players up to $100k in prizes.

DraftKings partners with Yuengling for College Basketball Contest Series

DraftKings has announced a partnership with the brewery Yuengling to mark March’s college basketball series, offering players up to $100k in prizes.Under the provisions...
Betting.bet, a global online betting aggregator, has announced the launch of its first mobile app in the United States and the United Kingdom.

Betting.bet launches mobile app in the US

Betting.bet, a global online betting aggregator, has announced the launch of its first mobile app in the United States and the United Kingdom.Free to...
Michigan sportsbooks suffered a monthly handle drop for the first time since July 2021 in February, as betting was hit by the lack of football action.

Michigan sportsbooks suffer first monthly handle drop since July

Michigan sportsbooks suffered a month-over-month handle drop for the first time since July 2021 in February, as sports betting in the state was hit...
Stephen Dunham, President and CEO of Play Globally, a developer of free-to-play games, explains how F2P can transform the way sportsbooks go about acquiring users.

Play Globally: Free-to-Play reshapes user acquisition and retention in sports betting

Stephen Dunham, President and CEO of Play Globally, a developer of free-to-play games, explains how F2P can transform the way sportsbooks go about acquiring...
New Jersey’s sportsbooks saw nearly $1bn in February wagers, but revenue took a significant knock in comparison to the previous month, according to PlayNJ.

New Jersey resilience sees sportsbooks hit nearly $1bn in February wagers

New Jersey’s sportsbooks saw nearly $1bn in February wagers, but revenue took a significant knock in comparison to the previous month and year-over-year, according...
DraftKings has announced that it is premiering its original sports-focused podcast show ‘Golic and Smetty’ featuring Mike Golic Sr. and Jessica Smetana.

DraftKings marks St. Patrick’s Day with ‘Golic and Smetty’ premiere

DraftKings has announced that it is premiering its original sports-focused podcast show ‘Golic and Smetty’ featuring Mike Golic Sr. and Jessica Smetana.Beginning on St....
FOX's Lachlan Murdoch believes licensing FOX Bet is a logical step, but it may not be the next logical step as it looks to continue its US expansion.

FOX Bet: Being licensed is logical but not necessarily the next step

Lachlan Murdoch, Chairman and CEO at FOX Corporation, believes licensing FOX Bet is a logical step, but it may not be the next logical...
Genius Sports has announced a partnership with ESPN to deliver an immersive viewing experience for the NCAA Division I Women’s Basketball Championship.

Genius Sports supplying immersive viewing experience for NCAA Women’s basketball

Genius Sports has announced a partnership with ESPN to deliver an immersive viewing experience for the NCAA Division I Women’s Basketball Championship via live...

Event News

SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC Global Prediction Markets Forum

SBC unveils new Global Prediction Markets Forum in Lisbon 

SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit

SBC Summit’s new masterclasses bring hands-on training to delegates

SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...
Affiliate Leaders Awards Shortlist

Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed

SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon’s MEO Arena on Wednesday, September 30.More...