BetMGM and Buffalo Wild Wings launch exclusive sports betting experience
BetMGM and restaurant chain Buffalo Wild Wings will provide sports fans with a unique sports betting experience when placing wagers through the BetMGM app...
Kenny ‘The Jet’ Smith agrees exclusive content deal with FanDuel
Kenny "The Jet" Smith, two-time NBA Champion and analyst for TNT’s Sports Emmy Award-winning show Inside the NBA, is joining the FanDuel Group team...
Sports IQ partners with IGT to provide odds and automated trading
US-focused odds maker and tech firm Sports IQ has secured a new multi-year partnership with International Game Technology PLC (IGT), under the terms of...
Scot McClintic, Paysafe: The impact of COVID-19 on US sports betting
We’ve now reached the anniversary of when the COVID-19 pandemic changed everything for us – both our society and the US gaming industry, writes Scot...
Reach & Retain episode 1 to focus on March Madness marketing strategies
The first episode of the new SBC Americas and HPL Digital Sport webinar series, Reach & Retain Dynamic Marketing for the Long Game, will...
Martin Lycka: The age of responsible gambling
As problem gambling month gets into full swing, Entain's Senior Vice President of US Regulatory Affairs & Responsible Gambling Martin Lycka explains his company's...
Playtech eyes US opportunities following difficult 2020
Playtech has continued to be ‘severely impacted by COVID-19’ but has maintained a positive outlook for its US and Latin American strategies in 2021.Publishing...
Sports betting on ice as Alabama Senate rejects lottery and casino bill
The Alabama Senate has narrowly rejected a proposal to start a lottery and allow up to 10 casinos plus sports betting in the state,...
DraftKings agrees fantasy sports collaboration with DG Yuengling & Son
DG Yuengling & Son Inc, America's Oldest Brewery, has partnered with DraftKings this week, marking its first-ever fantasy sports collaboration and merging the love...
William Hill weighs up the contenders ahead of March Madness
As March Madness nears, William Hill has been taking a look at some of the conference tournaments that are tipping off soon, starting with...
Event News
Affiliate Leaders Summit to feature dedicated track on Platforms & Performance
The Affiliate Leaders Summit 2026 will examine the technologies, engagement strategies and content models underpinning modern affiliate performance through the dedicated 'Platforms & Performance'...
SBC’s Global Prediction Markets Forum to confront sector’s toughest questions
Prediction markets have gone from a niche curiosity to one of the most contested questions in global gambling. Are they a financial product, a...
DraftKings CEO Jason Robins named among SBC Hall of Fame’s Class of 2026
SBC has announced the five individuals whose achievements and influence have earned them a place in the SBC Hall of Fame class of 2026.The ceremony...
Staying ahead of the threat: SBC Summit unveils Compliance Tech Track for 2026
SBC Summit will examine the technologies helping operators detect threats, combat fraud, and strengthen compliance through its dedicated Compliance Tech conference track.Taking place on Thursday, Oct....