North America

Clint Bowyer NASCAR

FanDuel and NASCAR partnership will include FOX analyst Clint Bowyer

The announcements keep rolling out when it comes to sports betting and NASCAR. One day after announcing its deal with nVenue to beef up...
Venetian Las Vegas

Yahoo and William Hill open revamped sportsbook at The Venetian

Yahoo and The Venetian Resort Las Vegas have agreed a multi-year animation rights deal to open a Yahoo Sportsbook powered by William Hill on...
Different types of keys

Raynham Park has us asking what exactly makes a key stakeholder?

Editor's note: The views in this piece are the author's and do not necessarily reflect the views of SBC.It is not often that a...
US flag

SportsHandle: the week that was in US sports betting

It’s Friday on SBC Americas so once more our colleagues over at SportsHandle and friends deliver another round-up of the week’s big developments in...
Woman playing pickleball

Pickleball fever hits US sportsbooks with FanDuel and Genius Sports

The pickleball craze is expanding into sports betting with betting available on the Professional Pickleball Association (PPA) Tour in several states.The PPA first signed...
Nationwide Arena, Columbus Blue Jackets

Ryan Shazier & RJ Umberger headline Fanatics’ Ohio retail opening

Fanatics may struggle to reach the targeted 15-20 states by football season, but it is making inroads to become a big player in Ohio...
Clemson Tigers

Simplebet expands microbetting products ahead of college football season

Simplebet has unveiled its plans for a product rollout ahead of its sophomore season of offering college football micro markets.The microbetting firm, co-founded by...
NASCAR race

NASCAR revs up micro-betting plans with nVenue partnership

Micro-betting continues to be a hot topic in sports betting innovation. NASCAR is getting in on the action through a new partnership with nVenue.The...
Hello my name is name tags

Meet the Kentucky Sports Betting Advisory Committee

Gov. Andy Beshear announced on Tuesday who the seven members of the Kentucky Sports Wagering Advisory Council (SWAC) would be. Here is a look...
Rake raking leaves

Rake-free sportsbook company Novig raises $6.4 million

Another group aiming to disrupt the sports betting industry recently completed a seed funding round for $6.4 million.Novig, which as the name may indicated,...

Event News

SBC Player Experience Academy

SBC Summit’s Player Experience Academy explores engagement and its limits

SBC Summit will put player experience under the microscope this September in Lisbon, as its Academy brings together the operators, product leaders, and regulators...
SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...
SBC Global Prediction Markets Forum

SBC unveils new Global Prediction Markets Forum in Lisbon 

SBC has announced the launch of the Global Prediction Markets Forum, a new standalone event dedicated to one of the fastest-evolving sectors in betting...
SBC Summit

SBC Summit’s new masterclasses bring hands-on training to delegates

SBC Summit will introduce three expert-led Masterclasses in 2026, giving delegates practical training in sportsbook trading, electronic gaming and responsible gaming marketing.Running from September...