It’s Friday on SBC Americas so once more our colleagues over at SportsHandle and friends deliver another round-up of the week’s big developments in US sports betting.
Mobile Sports Betting In Florida At Least A Few Weeks Away, And Probably Much More
Despite myriad media reports to the contrary, the Seminole Tribe in Florida was not at liberty to launch its sports betting platform Monday. And the latest timeline set in motion by Friday’s filing by Miami-based parimutuel West Flagler and Associates likely means a legal launch is a minimum of three weeks away, but probably much, much longer.
According to the court rules, when West Flagler filed its “motion to stay mandate” Friday, a 10-day clock started for the U.S. Department of the Interior to respond. The DOI now has until Sept. 25 to file a reply. From there, West Flagler will have seven days to respond, or until Oct. 2.
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Sportsbooks Ratchet Up Targeted Advertising At Start Of NFL Season
Shortly after the NFL forged authorized gaming partnerships with a host of leading sportsbooks in the 2021 offseason, operators began flooding the airwaves with a series of humorous spots that featured celebrities hawking their products.
Caesars Sportsbook spent lavishly on an ad package starring the Manning Brothers and actor J.B. Smoove as the eponymous emperor. During Super Bowl LVII last February, Kevin Hart expressed his displeasure for “taking the under” in a DraftKings spot while standing mere feet from WWE wrestler The Undertaker. Another commercial from FanDuel featured a live field goal attempt by former New England Patriots tight end Rob Gronkowski, one that drifted wide left of the upright at the last second.
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Sportsbook Operators To Massachusetts: Data Privacy Regs Must Be Modified
When the Massachusetts Gaming Commission gathered operators for a roundtable discussion Tuesday on modifying current data privacy regulations in sports betting, it received feedback rarely heard in an industry that has moved at breakneck speed since states began legalizing five years ago: “Slow down,” operators said.
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Barstool Chalks Betting Glitch Up To System Update As Some Accounts Remain Locked
Some Barstool Sportsbook and theScore Bet customers had their mobile sports betting accounts suspended after placing live bets on Sunday’s NFL game between the New York Giants and Arizona Cardinals. And as of Thursday morning, some of those customers were complaining that their suspended accounts have yet to be unlocked.
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I Want You To Quant Me: High-Tech Startups Aspire To Help Bettors Beat The Books
After a highly successful career playing and coaching college basketball at Winona State, Southern Illinois, and Indiana State, Megan Lanham decided to scratch the sports betting itch.
“I started betting a little bit and said, ‘Huh, there’s nothing easy out there for people who want to use predictive analytics,’” she recalled, adding that “horrible” Excel spreadsheets were about all that existed.
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New Sumsub Platform Allows Sportsbooks To Tackle Responsible Gambling
The first month of the NFL season coincides annually with Responsible Gaming Education Month, a critical period given the uptick in compulsive gambling cases since the U.S. Supreme Court’s PASPA decision.
As a way of marking the occasion, a global company known for its full-cycle verification platform launched a new responsible gambling product this week. The platform from Sumsub, a London-based company, aims to enable gaming companies to promote safe and responsible activity. The company developed the responsible gambling tool based in part on its Transaction Monitoring system, another high-tech solution designed to help mitigate fraud.
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