As the US sports betting industry continues to grow and mature, the attention of many is shifting from customer acquisition to customer retention

David Woodley, Playmaker: educating and informing ‘brand loyal’ Gen Z bettors

As the US sports betting industry continues to grow and mature, the attention of many is shifting from customer acquisition to customer retention.For the...

Carlos Baeza, Latamwin Group Director: Chilean market holds a wealth of potential

At the end of 2020, the Chilean Ministry of Finance announced a new bill to regulate online gambling. However, since that date, there has...
CEO Alex Dubin BettorOff

BettorOff trying to counter the depths of the Twitter algorithm

For new sports bettors, navigating the waters of who to fade and who to follow keeps getting more and more difficult. Social media is...
Latin America

LexisNexis Risk Solutions: a smoother path to LatAm’s land of opportunity

Having built up a significant LatAm presence over the last five years, LexisNexis Risk Solutions is ideally poised to help new incumbents enter what’s...
Sportradar’s ad:s marketing service is a complex, powerful tool. Yet it comes with a very simple message. The firm’s Head of ad:s, Mike Smith, explained that the messaging is ‘clever’, even if it does read a little simplistic

Mike Smith, Sportradar: our goal to create ‘differentiated experience’ for sports fans

Sportradar’s ad:s marketing service is a complex, powerful tool. Yet it comes with a very simple message. The firm’s Head of ad:s, Mike Smith,...
CEO Ross Fruin is ready to deliver an ‘underserved’ motorsport fanbase audience, who he believes is ready to engage with betting, provided they have the appropriate platform

Ross Fruin, GridRival: ‘Underserved’ niche sports fans want ‘native’ experiences

GridRival is set for an exciting and busy period in its short history. Fresh off the back of a 23-state launch of its Daily...
PayRetailers at SBC Summit LatinoAmerica

PayRetailers: Selecting the right payments solution for LatAm market entry

Sports betting and igaming markets across Latin America are opening up to international operators thanks to the spread of regulation, but in order to...
Martin Lycka Entain 4.0

Martin Lycka: This is 40

It is bound to happen to the best of us--I might no longer be young. Or perhaps looking at the bright side, no longer...
VR22 makes Virtual Reality betting a reality

Virtual reality sports betting on the cusp of becoming actual reality, thanks to VR22...

Virtual reality has long been tipped as the next big trend for the gambling industry, but there has been little sign of anyone actually...

Tally Technology: the role of data in maximizing sports sponsorship activations

Tally Technology co-founder and CCO Rupert Huelsey explains how a new wave of sports games is helping teams and leagues gain highly valuable insights...

Event News

SBC Summit Americas banner image

SBC Summit Americas returns June 9-11 with new ways to network

SBC Summit Americas returns next week with the launch of SBC Connections, an all-new SBC networking program designed to transform how attendees meet, connect,...
SBC Summit Americas Player Protection Symposium banner image

SBC Summit Americas to explore smarter player protection strategies

As operators across the Americas face growing pressure to identify gambling-related harm earlier and build safer player journeys, SBC Summit Americas will place player...
SBC Canada

SBC Summit Canada reinforces role as industry’s meeting point amid Alberta momentum

SBC Summit Canada returned to Toronto last week, bringing the industry together at a pivotal moment for the Canadian gaming sector, as Alberta’s upcoming regulated...
SBC

SBC Summit Americas to address new realities of affiliate growth in Latin America

SBC Summit Americas will examine how affiliates can adapt to Latin America’s rapidly evolving gaming landscape through its dedicated Latin America Marketing and Affiliates...