Looking Sharp editorial series SBC Americas

Looking Sharp: WagerWire’s Travis Geiger on sports betting and a sense of community

In a vacuum, sports betting is a pretty solitary affair. Unless you tell someone what you bet, it can be your little secret. Yet,...

In-play betting sweeps the US: How LSports is setting the pace

Dotan Lazar, CEO and Co-Founder at LSports, writes for SBC Americas about how in-play markets can be a “natural evolution” for sports betting before...
Sports Broadcast Media

Sports Broadcast Media: Going live for engagement

Sports broadcasts have long been recognized as a great way to engage with fans, but the formula to make those same audio and video...
Safe Bet Show Martin Lycka Amani Toomer

Live Safe Bet Show at SBC Summit North America to feature Amani Toomer

Amani Toomer, former NFL wide receiver and punt returner for the New York Giants and winner of Super Bowl XLII, is scheduled to appear...
High 5 Games Jackpots

Hitting the engagement jackpot with High 5 Games

“What we’ve built is a much wider offer than just pushing out games, we provide operators with a full entertainment package that keeps players...
Martin Lycka Columen April 2023

Gambling regulation and Lady Luck: An update on 2023 progress

Entain's SVP of American Regulatory Affairs and Responsible Gambling Martin Lycka runs down how the legislative efforts to expand gambling have gone so far...
VIP Programs with Trustly

Creating safe and sustainable VIP programs

With growing competition for high-value players in sports betting markets across the US, John Parsons, VP of Gaming at Trustly, explains how VIP programs can...
Ismael Vegas of MetroBet

MetroBets: Revolutionising the Puerto Rican market through reliability

When thinking about expanding into the Latin American region, South America is the main focus for multiple companies. Markets like Argentina, Colombia, and the...
Brazilian Institute of Responsible Gambling's Andre Gelfi

Andre Gelfi: Why the Brazilian sports betting market needs an RG policy

The sports betting market in Brazil is about to reach a regulatory framework. Economy Minister Fernando Haddad recently reported that the Provisional Measure (MP)...
Looking Sharp Roundtable SBC Americas

Looking Sharp: A roundtable on what it means to be a sharp bettor

As sports betting in the United States continues to grow, so does the audience of bettors. What the industry is trying to understand is...

Event News

SBC Summit AI Academy

SBC Summit’s AI Academy to cover AI agents, deepfake threats, human-AI collaboration

From spotting deepfake fraud to building your own AI assistant, SBC Summit's new AI Academy will take delegates beyond the theory of artificial intelligence...
SBC Summit gives delegates direct access to regulators through new regulatory gaming meet-ups

SBC Summit gives delegates direct access to regulators through new regulatory gaming meet-ups

SBC Summit has launched the Regulatory Gaming Meet-Ups, a new networking initiative that will connect delegates with regulators, market experts, and industry leaders from more than 20 gaming...
Michael Jordan SBC Summit

Michael Jordan, Carsten Koerl, Jason Robins to open SBC Summit 2026

Lisbon, Portugal — SBC Summit 2026 will host one of the most high-profile keynote sessions ever staged in Europe by bringing together three of...
SBC

Applications for SBC Summit’s First Pitch now open

Applications are now open for the 2026 edition of SBC First Pitch, where five early-stage betting and gaming startups will earn the opportunity to...