Operators need to use AI to identify problem gamblers according to industry specialist

Operators need to be more proactive in identifying problem gambling and also use AI tools to aid the process according to industry specialist Jonathan...
Slot machine innards

Anaxi’s studio head on slot design and the ‘art of the math’

Some would say that math and creativity are not two things that naturally go hand-in-hand. Anaxi's Head of Studio & Content Kim Rogers wasn't...
Dog doing agility trick

Underdog ready to ‘do more’ with its North Carolina sportsbook launch

The last time Underdog founder and Co-CEO Jeremy Levine spoke with SBC Americas, he hinted that sports betting was in the company's future. Today,...
bend in a road

Greentube: we will adapt to stay “ahead of the curve” in the US

Greentube US CEO Ben Sutherland lifts the lid on the online casino supplier’s strategy in the U.S, outlining why the firm has chosen the...

Saturday Night Live spoofs sports betting and responsible gambling

Getting the Saturday Night Live treatment is generally an indicator that a person, a business or an industry has fully infiltrated the mainstream.This past...
ladders insinuating growth

Linemate: building upon rapid expansion in 2024

It has long been posited that the Super Bowl is one of the most optimum times of the year to onboard new bettors during...
High 5 Games 88 Drums

New markets, new jackpots, new slots – High 5 Games spins into 2024

The iGaming world is one of near relentless competition, as hundreds of new titles vie for players’ attention in the slots lobbies of major...
PlayStar Peter Ekmark

Peter Ekmark, PlayStar: gamification, regulation and the future of the US market

As more states across the US begin to open their doors to a regulated online casino market, gaming companies must find new ways to...
Jeff Ifrah Idea Growth

Ifrah: What 60 Minutes failed to acknowledge about US sports betting

This past weekend, the longstanding news magazine show 60 Minutes tackled the regulated online betting business but did so without speaking to some key...
SBC Summit North America Program

SBC Summit North America: The conference producers tell all 

When the U.S. announced the state-by-state regulation of sports betting in 2018, it was seen by many as the ushering in of a new...

Event News

SBC Summit Marketing track

Standing out in a crowded market: SBC Summit adds Marketing & CX Track to...

SBC Summit will explore how betting and gaming brands can cut through the noise with more distinctive, data-driven and effective marketing campaigns through its...
SBC Summit BettingStartups collaboration

SBC Summit strengthens startup focus with BettingStartups collaboration

SBC Summit has partnered with BettingStartups to strengthen its support for early-stage betting and gaming companies, with the collaboration spanning both the Startup Hub...
SBC Player Experience Academy

SBC Summit’s Player Experience Academy explores engagement and its limits

SBC Summit will put player experience under the microscope this September in Lisbon, as its Academy brings together the operators, product leaders, and regulators...
SBC Summit SBC Connect

SBC Summit 2026 rolls out structured networking, powered by SBC Connect

SBC Summit is giving delegates greater control over who they meet in Lisbon, with a new structured networking program, powered by SBC Connect, that...