Continent 8: Canada is key to our North American expansion plans

The Canadian market has been the talk of the town since Ontario opened its doors to a regulated gambling framework last year. And since...

Are secondary betting markets key to a more social betting experience?

In part two of a discussion with SBC Americas, Amelco’s Head of US Brandon Walker was joined by BetSwap Co-Founder & CEO Brent Winston...

Amelco, BetSwap & BetSaracen: laying the groundwork for secondary market expansion

As it continues to build momentum across the US market, Amelco prides itself on delivering “innovation, new products and ways to stay ahead of...
Betsson Sportsbook North America

Betsson’s Coming to America story

Everyone in the betting industry knows Betsson, right?. It’s the powerhouse European operator that is making inroads in Colorado and Ontario with its Betsafe...

A non-traditional approach to cyber defense: DruvStar on its expanding capabilities

With new technological advances comes new threats to cybersecurity. So how do igaming companies keep up with a changing landscape? This is where DruvStar...
Road map in front seat of car

Betr’s Joey Levy explains Betr Picks was ‘always part of the plan’

Betr Founder and CEO Joey Levy will be the first person to admit that the performance of Betr Sportsbook hasn't been earth-shattering. However, he...
Surfer on a wave

ALT Sports Data: How offbeat sports make it into US sportsbooks

The betting catalogs across the United States continue to grow along with sports betting. Some states are taking wagers on everything from the Nathan's...
Blocks reading equity and equality

IGT’s new VP of DEI Brian Blake talks bringing more equity to gaming

Coming off the heels of IGT publishing its 16th annual Sustainability Report, SBC Americas had the opportunity to connect with Brian Blake, IGT’s Vice...
AI logo on a screen

Jason Angelides, Epoxy.ai: SmartPicks is changing the game for personalized betting 

A few weeks back, AI and ML personalization software provider Epoxy.ai made the announcement that it would debut its SmartPicks solution with betParx.By using...
Tiffany Sadler, Head of Marketing and Product at SUZOHAPP

Tiffany Sadler, SUZOHAPP: the sky’s the limit for retail sports betting in the US

When speaking about the growth of the sports betting sector, we often focus upon the digital space - whether that be online betting, mobile...

Event News

Snoop Dogg revealed as SBC Summit 2027 headliner

SBC Summit Live Blog: Snoop Dogg reveal highlights final day

LISBON, Portugal — We’re back to wrap up SBC Summit on the third and final day of the biggest show in in the industry....
SBC Summit

SBC Summit Live Blog: Michael Jordan leads Day 1 in Lisbon

LISBON, Portugal -- Welcome to SBC Summit, the biggest show in town headlined by the biggest name in sports, Michael Jordan.SBC Americas Editor Adam...
SBC Summit 2026

SBC Summit returns to Lisbon for record-breaking year, headlined by historic keynotes & biggest...

SBC Summit, the betting and iGaming industry's flagship conference and exhibition, is on track to welcome 40,000 delegates to Lisbon next week for its...
SBC Summit Super Stage headliners

Michael Jordan, Carsten Koerl, Jason Robins, Fabrizio Romano and Charles Oliveira to headline SBC...

Basketball icon Michael Jordan, football journalist Fabrizio Romano, UFC star Charles Oliveira, Sportradar Founder and CEO Carsten Koerl and DraftKings Co-Founder and CEO Jason...