Peter Ekmark, PlayStar: gamification, regulation and the future of the US market
As more states across the US begin to open their doors to a regulated online casino market, gaming companies must find new ways to...
SBC Summit North America: The conference producers tell all
When the U.S. announced the state-by-state regulation of sports betting in 2018, it was seen by many as the ushering in of a new...
Shelley Hannah: Great things are to come from RLX Gaming in the US
Despite being hailed as a “landmark” and “milestone” moment that is expected to “truly flourish”, Relax Gaming, under the RLX Gaming moniker, will certainly...
From Wheel to Whitney: IGT and the power of nostalgic slot titles
In gaming, we can often get caught up in what is the next, newest, or latest thing. What is the hot new title or...
Xtremepush: Brazil is not called a sleeping giant for nothing
Retention, personalisation and the importance of ensuring that players can revel in what were billed as “micro wow moments” were just three of the...
Shivan Patel: Pariplay’s North American story is just beginning
It would be an understatement to say that North America has been a big focus for many European sportsbook and casino providers in recent...
Simon Hovmand-Stilling, Better Collective: M&A a central part of busy playbook
Acquisitive opportunities and Brazilian possibilities were logical points of focus at the recent SBC Summit Latinoamérica, however, hearing of a significant family move coinciding...
Laura Fernandez, SXM Media: Are music platforms the next frontier for sports betting engagement?
My music streaming platforms are, by and large, the most used apps on my phone. From my morning commute to my lunch break and...
Sim Bielak, SuzoHapp: crafting a harmonious retail & online experience
There is a “very strong case” for retail and online sports betting to harmoniously coexist, however, operators must ensure that players witness a frictionless...
OpenBet: How UFC BetBuilder helps to maximize year-round profits
As the dynamics of the market shift, gaps in betting activity during the downtime between major sports leagues become increasingly evident. Enter OpenBet with...
Event News
SBC Summit Live Blog: Snoop Dogg reveal highlights final day
LISBON, Portugal — We’re back to wrap up SBC Summit on the third and final day of the biggest show in in the industry....
SBC Summit Live Blog: Michael Jordan leads Day 1 in Lisbon
LISBON, Portugal -- Welcome to SBC Summit, the biggest show in town headlined by the biggest name in sports, Michael Jordan.SBC Americas Editor Adam...
SBC Summit returns to Lisbon for record-breaking year, headlined by historic keynotes & biggest...
SBC Summit, the betting and iGaming industry's flagship conference and exhibition, is on track to welcome 40,000 delegates to Lisbon next week for its...
Michael Jordan, Carsten Koerl, Jason Robins, Fabrizio Romano and Charles Oliveira to headline SBC...
Basketball icon Michael Jordan, football journalist Fabrizio Romano, UFC star Charles Oliveira, Sportradar Founder and CEO Carsten Koerl and DraftKings Co-Founder and CEO Jason...