Slot machine innards

Anaxi’s studio head on slot design and the ‘art of the math’

Some would say that math and creativity are not two things that naturally go hand-in-hand. Anaxi's Head of Studio & Content Kim Rogers wasn't...
Dog doing agility trick

Underdog ready to ‘do more’ with its North Carolina sportsbook launch

The last time Underdog founder and Co-CEO Jeremy Levine spoke with SBC Americas, he hinted that sports betting was in the company's future. Today,...

Saturday Night Live spoofs sports betting and responsible gambling

Getting the Saturday Night Live treatment is generally an indicator that a person, a business or an industry has fully infiltrated the mainstream.This past...
High 5 Games 88 Drums

New markets, new jackpots, new slots – High 5 Games spins into 2024

The iGaming world is one of near relentless competition, as hundreds of new titles vie for players’ attention in the slots lobbies of major...
PlayStar Peter Ekmark

Peter Ekmark, PlayStar: gamification, regulation and the future of the US market

As more states across the US begin to open their doors to a regulated online casino market, gaming companies must find new ways to...
SBC Summit North America Program

SBC Summit North America: The conference producers tell all 

When the U.S. announced the state-by-state regulation of sports betting in 2018, it was seen by many as the ushering in of a new...
Woman watching sunrise

Shelley Hannah: Great things are to come from RLX Gaming in the US

Despite being hailed as a “landmark” and “milestone” moment that is expected to “truly flourish”, Relax Gaming, under the RLX Gaming moniker, will certainly...
Whitney Houston IGT slots

From Wheel to Whitney: IGT and the power of nostalgic slot titles

In gaming, we can often get caught up in what is the next, newest, or latest thing. What is the hot new title or...

Xtremepush: Brazil is not called a sleeping giant for nothing

Retention, personalisation and the importance of ensuring that players can revel in what were billed as “micro wow moments” were just three of the...

Shivan Patel: Pariplay’s North American story is just beginning 

It would be an understatement to say that North America has been a big focus for many European sportsbook and casino providers in recent...

Event News

illegal gaming

How state regulators can adapt to fighting illegal gaming in digital age

FT. LAUDERDALE, Fla. – Fighting the massive unregulated and illegal gaming market presents a daunting challenge for state-level regulators.As discussed at this month’s SBC...
PrizePicks

Five questions with PrizePicks head of RG Phil Sherwood about responsible gaming

Following up on recent discussion around responsible gaming and player protection at this month's SBC Summit Americas in Ft. Lauderdale, Fla., SBC Americas spoke...
SBC Summit

SBC Summit to examine what effective player protection looks like in practice

As expectations around player safety continue to evolve, operators face increasing pressure to detect signs of gambling-related harm earlier and implement more effective interventions....
SBC Summit Americas

SBC Summit Americas 2026: Big topics and lasting connections

SBC Summit Americas 2026 welcomed industry professionals from across North and Latin America last week, with discussions around prediction markets and a series of...