Sportradar reported strong revenue growth this week as it confirmed plans to diversify its business with the growing popularity of prediction markets in the U.S.
The sports data aggregator reported $428m in revenue in Q4 2025, a 20% increase compared to the same period the year prior. The revenue growth was spearheaded by the company’s Betting Technology & Solutions segment, which posted $355m in revenue in Q4 2025. By comparison, the segment’s revenue reached $287m in Q4 2024.
Adjusted EBITDA for Sportradar reached $103m in Q4 2025, up 48% year-over-year. It posted a profit of $4.6m during the quarter, compared to a loss of $1m in Q4 2024.
Sportradar’s Content & Technology Services business generated $74m in revenue in Q4 2025, up 5% year-over-year.
That segment reported slight growth during the quarter, but it’s expected to get a boost in 2026 behind the proliferation of prediction markets.
CEO confirms more prediction market partners coming
“This is a rapidly developing opportunity in the U.S. and one where we are uniquely positioned to capitalize as the B2B leader in our industry with our premium sports rights portfolio and unmatched product suite,” said Sportradar Chief Executive Officer Carsten Koerl during the company’s Q4 earnings call.
“Our focus is to monetize this opportunity while delivering the accuracy, integrity, and scale that exchanges and market makers need to grow responsibly. We can monetize best with the real-time data. The market maker segment is specifically interesting because they need real-time data to price this, and they need the models to lay the liquidity there. We are sitting on this huge knowledge, we are sitting on the liquidity, and we are sitting on the deep data in real time.”
Sportradar has already positioned itself as a potential key cog in the prediction market space as a data aggregator and provider for some of the largest brands in gaming and sports.
It has partnerships with the UFC and NHL, two major sports organizations that have solidified their respective footprints in the prediction market space. Last year, the NHL landed partnerships with prediction markets Kalshi and Polymarket, while the UFC cut a deal with Polymarket for real-time market integrations during fights.
Sportradar plans to leverage its services to provide solutions for prediction markets. Koerl teased that more partners will be announced in due course.
“We have the ability to power this market end-to-end with our low-latency official data AI-driven technology to predict pricing and liquidity, fan engagement solutions, marketing services, and our industry-leading integrity services,” continued Koerl. “Prediction markets are an exciting new avenue of growth for our company, and we are currently in detailed commercial discussions with the key players, and expect to announce more on this front soon.”
Predictions markets can contribute tens of millions
Sportradar closed 2025 with full-year revenue at $1.5bn, up 17% compared to 2024. It posted record adjusted EBITDA of $345m in 2025, a 33% uptick compared to the year prior. Its profit for the year reached $115m, an increase of 33% from 2024’s results.
Sportradar expects its earnings results to continue the upward trajectory in 2026.
“With new avenues for growth emerging, including prediction markets, we expect to continue to generate robust growth in 2026 and continue to deliver on our long-term growth strategy and guidance,” added Koerl.
In 2026, Sportradar projects full-year revenue to reach approximately $1.8bn. The company’s adjusted EBITDA is expected to range between $463m and $465m.
Sportradar did not include revenue generated from prediction markets in its guidance. But Koerl outlined the kind of impact he is expecting from that vertical.
“If you ask me now from a Sportradar Group AG perspective, we expect an uplift opportunity in the tens of millions, not in the hundreds of millions, from prediction markets,” said Koerl.
