SportsGrid and golf star Paige Spiranac are leveraging their partnership to deliver a new content series for sports bettors.
On Tuesday, SportsGrid Network announced the launch of its Gimmie Props series, which debuts this week. Gimmie Props will be hosted by Spiranac, who secured a multiyear partnership with SportsGrid in October 2024. The partnership made the golf influencer the face of SportsGrid Network’s casino and sports betting-themed programming.
“Paige’s popularity is unmatched,” said SportsGrid CEO and co-founder Jeremy Stein. “She has this incredible ability to connect with fans while delivering highly engaging, disruptive content that perfectly fits our mission at SportsGrid. Gimme Props isn’t just entertainment—it’s a new format that drives real engagement.”
The show will feature Spiranac participating in challenges based on prop wagers. The program will include fan-inspired bets, providing SportsGrid with interactive content. Gimmie Props will air exclusively on SportsGrid Network and its connected TV providers.
“Gimme Props has been such an exciting project to work on because it brings my community directly into the creative process,” said Spiranac. “The ideas are outrageous, fun, and unlike anything else in sports media right now. This series is about breaking the mold, embracing creativity, and building something that feels fresh and truly interactive.”
Spiranac’s dissolved partnership with PointsBet
Spiranac and SportsGrid are teaming up to deliver new content for sports fans following Spiranac’s departure from PointsBet in 2022. The social media star signed a deal with PointsBet, serving as on-air talent and a brand ambassador for the operator. The pact also included equity in PointsBet. Spiranac and PointsBet parted ways when the operator agreed to sell its U.S. operations to Fanatics in a deal valued at roughly $225 million.
SportsGrid is also attempting to expand its reach in the casino gaming industry. Last year, it landed a partnership with casino gaming influencer Brian Christopher. As part of the deal, Christopher’s BC Ventures collaborates with SportsGrid to deliver casino content.
